Saori O.

Hi, I’m Saori. I combine AI-powered marketing execution with sales consulting experience to support the entire marketing process—from strategy and content creation to funnel optimization, performance analysis, and team management. I primarily help small businesses, coaches, educators, and wellness brands turn disconnected marketing activities into a clear customer journey—from discovering the content to making an inquiry, signing up, or purchasing. By using AI effectively, I can manage a wide range of tasks that would normally be divided among several specialists, including research, analysis, planning, copywriting, content production, funnel optimization, and reporting. However, I do not leave strategic decisions to AI. I use my sales and marketing experience to understand customer psychology, business objectives, and brand direction. I personally review every strategy and deliverable before it is used. I also work as a marketing team lead, coordinating team members and external partners. My responsibilities include assigning tasks, managing schedules, monitoring progress, communicating with stakeholders, and ensuring the quality of deliverables. I do more than complete my own tasks. I clarify who is responsible for what, keep everyone aligned, and move the entire project forward. WHAT I CAN SUPPORT: • Marketing strategy based on both sales and customer perspectives • Customer journey and sales funnel audits • Instagram and YouTube content strategy • Reels, short-form videos, graphics, and marketing copy • Email, LINE, and Kajabi funnel optimization • Lead-generation campaigns • AI-assisted research, analysis, and content production • Japan-market localization for international businesses • Performance analysis and practical improvement plans • Marketing team leadership and project management • Coordination of team members and external partners • Schedule, progress, and quality management SELECTED RESULTS: • Increased Instagram’s 30-day audience from 2,031 to 6,384 in approximately one month • Increased Instagram’s 30-day views from 15,000 to 24,000 • Increased YouTube’s 28-day views from 3,296 to 8,600 • Increased impressions for long-form YouTube videos by 275% • Achieved a 77% open rate on a LINE campaign with no increase in blocks • Identified a funnel where only 0.25% of visitors completed registration and improved the email and LINE follow-up journey • Found and corrected inactive emails and automated messages scheduled for incorrect delivery dates • Contributed to more than ¥10 million in monthly real estate sales through lead generation and customer-focused marketing • Increased wedding venue inquiries through targeted social media campaigns I have worked on projects in hospitality—including Marriott Group hotels—as well as real estate, education, wellness, and personal development. I also currently work with international clients. My strength goes beyond content creation. I connect sales, marketing, customer psychology, data, production, and team management. I identify what is not working, turn strategy into practical action, and keep the entire project moving forward. If your marketing activities feel disconnected, your content is not leading to inquiries or sales, or you need someone who can manage both strategy and execution, I would be happy to discuss your project. Tell me about your current challenges and goals, and I will help you identify the improvements your business needs.