Skip to content
BackNov 7
Md Riazul Islam R.
Upwork badge

Md Riazul Islam R.

Google Ads Lead Generation Specialist for Local Service Businesses

If your Google Ads aren't generating enough qualified leads or phone calls, you're likely losing customers to competitors every day. I help local service businesses generate more customers through Google Ads by building high-performing campaigns, improving conversion tracking, and continuously optimizing for lower cost per lead and higher ROI. Whether you're launching a new campaign or trying to improve an underperforming account, my focus is simple: turn your advertising budget into measurable business growth. Results I've Helped Achieve: • 8,826 qualified leads generated at $23 CPA for a car repair business • 5,190 conversions generated at $21 cost per lead for a plumbing business • $1.02M in revenue generated from Dental Implant Leads USA based. • 472 qualified leads generated for a roofing business • 882 high-intent phone calls generated for a cleaning services business Relevant Lead Generation Experience: I've worked with campaigns where the primary goal is generating qualified leads and phone calls, rather than simply driving traffic. My experience includes lead generation for: • Roofing & home improvement • Painting & contracting • Auto repair & auto detailing • Towing & roadside services • Other local service businesses I've also worked with lead forms, phone call conversions, Google Tag Manager, GA4, and call tracking, helping make sure the leads being generated are accurately measured. Businesses I Commonly Help: I work with businesses where Google Ads can directly generate customers. Examples include: 🔹 Local Service Businesses Auto Repair, Auto Detailing, Towing, Plumbing, Roofing, Dentists, Contractors, Cleaning Services, HVAC, Electrical, Contractors & Home Improvement, Pest Control 🔹 Lead Generation Businesses Home services, professional services, healthcare clinics, agencies 🔹 High-Intent Local Businesses Businesses where customers search on Google when they are ready to buy. How I Approach Lead Generation: I don't believe the goal of Google Ads is simply to generate clicks. The goal is to generate qualified opportunities that can turn into customers. My process focuses on: 1. High-Intent Research Identifying the keywords and searches that show genuine buying intent. 2. Campaign Structure Building campaigns around your services, locations, and customer search behavior. 3. Accurate Conversion Tracking Making sure important actions such as phone calls and lead forms are tracked correctly using Google Ads, GTM and GA4. 4. Continuous Optimization Analyzing search terms, keywords, ads, bids and conversion data to eliminate wasted spend and improve lead quality. 5. Scaling What Works Once we identify the campaigns, keywords and strategies producing quality leads, we focus more budget on what is working. What Makes My Google Ads Strategy Different: Most campaigns fail because they are poorly structured and poorly optimized. My approach focuses on: ✔ High-intent keyword targeting ✔ Clean campaign structure for scalability ✔ Conversion tracking accuracy (GA4 + GTM) ✔ Eliminating wasted ad spend through search term analysis ✔ Continuous bid optimization and testing ✔ Landing page & conversion improvement insights This ensures campaigns generate profitable and scalable results, not just clicks. Google Ads Services I Provide ✅ Google Ads Campaign Setup ✅ Google Ads Campaign Management & Optimization ✅ Google Ads Audit & Performance Fix ✅ Lead Generation Campaigns ✅ eCommerce Google Ads & Shopping Campaigns ✅ Performance Max Campaigns ✅ Conversion Tracking Setup (GA4 + GTM) ✅ Keyword Research & Competitor Analysis ✅ Campaign Scaling Strategy Platforms & Tools ➡️ Google Ads ➡️ Google Tag Manager (GTM) ➡️ Google Analytics 4 (GA4) ➡️ Google Merchant Center ➡️ Google Looker Studio ➡️ SEMrush / Keyword Research Tools What You Can Expect Working With Me • Clear communication and transparency • Data-driven campaign decisions • Regular performance optimization • Focus on leads, revenue, and ROI — not vanity metrics My goal is simple: help your business generate more customers from Google Ads while keeping acquisition costs under control. 📩 If you’re looking for a Google Ads specialist who focuses on real business results, feel free to send me a message or invite me to your project. I’d be happy to review your campaigns and discuss how we can improve performance.

🇧🇩Natore, Bangladesh$15/hr100% JSS4.18 (3)Since Oct 2025
GlobeUpwork

Earnings and projects

MRR
$59

Last 6 months ÷ 6

World#147,451 / 412k
🇧🇩Country#5,169 / 15.0k
Revenue, last 30 days
$0

Last 6 months: $352

Total earnings
$1.6k

Billed in all: $1.7k

World#352,678 / 412k
🇧🇩Country#12,509 / 15.0k
Per project
$538

$352 in the last 6 months

World#176,050 / 412k
🇧🇩Country#4,009 / 15.0k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇧🇩Country#5,879 / 15.0k
Projects in all
3
33% fixed67% hourly
World#304,140 / 412k
🇧🇩Country#13,807 / 15.0k

Earnings, last 30 days

$1.7kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,680$1,700$1,720$1,740Oct 8Oct 23Nov 7

Skill rankings: Top 41% in Google Search

Ranked by MRR among everyone on Upwork with the skill.

  1. #82Display Ad Campaign172 freelancers · 🇧🇩 #9Top 48%
  2. #132Tracking Tags Installation254 freelancers · 🇧🇩 #50Top 52%
  3. #137Ecommerce Performance Optimization278 freelancers · 🇧🇩 #8Top 49%
  4. #520Landing Page Optimization1,118 freelancers · 🇧🇩 #43Top 47%
  5. #559Google Search1,379 freelancers · 🇧🇩 #47Top 41%
  6. #594Google Shopping1,118 freelancers · 🇧🇩 #37Top 53%
  7. #597Google Ads Account Setup1,074 freelancers · 🇧🇩 #71Top 56%
  8. #641Google Ads Audit1,171 freelancers · 🇧🇩 #88Top 55%