Joy O.
Email Marketing Specialist: Strategy, Optimization & Implementation
If YOU are having issues with EMAIL CONVERSION & DELIVERABILITY, YOU are not alone. I understand your metrics and custom reports are not meeting your expectations. I experienced such issues in my early days of trying email marketing. In those days, it seemed like we were told lies about the results we could get by including email marketing in our marketing strategy. I was working closely with the Marketing Manager of my family's business, and just like YOU, we spent a lot of money on email marketing with little or no results. The truth is that EMAIL MARKETING has gotten many businesses that we were familiar with results, including our close competitors, for a lesser cost than other marketing methods. It was not new to us that email marketing is the most proven effective way of increasing brand visibility; while building relationships with our target audience and making sales. BUT WE WERE NOT GETTING THE EXPECTED RESULT OF USING EMAIL MARKETING TO PROMOTE OUR BUSINESS. We became tired and started to seek for a way out... The Marketing Manager suggested that I volunteer to master email marketing to save my family business😎 In the beginning, it was very rough. We struggled with bounces, low open and click-through rates. There was no email conversion. Since we have seen the possibilities of making sales and gaining visibility with email marketing, the Marketing Manager encouraged me to keep learning. Ranging from taking different courses on email marketing, working on various email service software(ESS) and email marketing CRMs, attending seminars/conferences in the field, joining professional bodies, earning certifications from notable business academy, as well as volunteering/interning as an Email Marketing Specialist for various brands across industries and market place; B2B, B2C, E-commerce, SAAS, DTC brands, etc., I became an EXPERT😊 As a result of my passion for email marketing,I started helping businesses whose background is similar to that of my family business overcome the challenges that come with including email marketing in their marketing strategy. Irrespective of your business type, I'm very confident that I can increase your brand visibility, conversion, and ROI using EMAIL MARKETING. HERE ARE SOME OF THE STRATEGIES THAT WE CAN WORK TOGETHER ON: 👈 Creating customised campaigns that will nurture subscribers through every step of the customer journey, the retention phase inclusive. 👈Lead generation using email funnels and landing pages. 👈 Sending bulk and cold emails strategically without bounces. 👈 Designing responsive, conversion focused and catchy email templates, landing pages, and sign-up forms with resonating CTAs. 👈 Automating emails strategically, including dabbling deliverability. 👈 Setting up and execution of engaging email campaigns and newsletters with visually stunning templates that reflect your brand's identity. 👈Creating catchy subject lines and preview texts to increase open rates. 👈Providing smart and actionable insights through analytical reports, advanced segmentation, and A/B testing to improve campaign response rates. 👈 Incorporating SMS marketing to your Email marketing strategy for optimal result 👈 CRM and email marketing platform migration. 👈Email software auditing and consultation. I am experienced in handling the following platforms; KLAVIYO, MAILCHIMP, ACTIVE CAMPAIGN, DRIP CAMPAIGN, FLODESK, CONSTANT CONTACT, MAILERLITE, HUBSPOT, CONVERTKIT, SMS BUMP, AWEBER, PIPEDRIVE, OMNISEND, CONVERTRI, SENDGRID, SENDINBLUE(BREVO) and lots more Here are reasons you should consider working with me: 1. Communication & transparency are my biggest core values 2. I'm highly experienced with email marketing and have built out a countless number of highly profitable flows and campaigns. I also focus on thorough A/B Testing, Segmentation, and Analysis 3. The brands I work with REGULARLY experience averagely, an open rate of 50% and click-through rate of 22% which has resulted to increase in their total revenue from email marketing (if yours is below this, then we should really talk) 4. I'm a team player and pay close attention to my client's pain points With an effective email marketing strategy, you can increase your audience, gain new leads, acquire new customers, retain existing customers, increase your customers' LTV, personalise your communication, augment your conversion, gather metrics that will inform strategy, and ultimately increase your revenue. As a conversion-focused EMAIL MARKETING SPECIALIST, supporting you with converting LEAD MAGNETS, targeted EMAIL FUNNELS, personalised emails, and automated email campaigns that will boost your CUSTOMER ACQUISITION AND RETENTION STRATEGY is my passion. SOUND LIKE A FIT? Let's Chat🤝 KEYWORDS: EMAIL MARKETING STRATEGY|| MARKETING AUTOMATION|| CONVERSION FOCUSED MARKETER ||KLAVIYO ||MAILCHIMP|| EMAIL FLOWS|| EMAIL CAMPAIGN|| EMAIL DESIGN|| VIRTUAL ASSISTANCE|| EMAIL MARKETING
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $3.7k
Billed in all: $9,674$9.7k
$731 in the last 6 months
Earnings, last 30 days
Skill rankings: Top 14% in Email Copywriting
Ranked by MRR among everyone on Upwork with the skill.
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