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Rutuja G.

Rutuja G.

Fractional CMO & B2B Growth Strategist | GTM, Brand & Business

Overview: Enterprise B2B companies don't need another strategy deck that sits in a drawer — they need a leader who builds the plan and runs it. As a Fractional CMO with 13+ years across IT, ITES, BFSI, healthcare, and consulting, I bring boardroom-level operational discipline to marketing functions, translating complex technical solutions into brand narratives that shorten enterprise sales cycles and move C-suite decision-makers. What sets me apart: roughly 90% of my career has been execution, not just advisory. I don't hand off strategy and walk away — I build the 30-60-90 roadmap, then personally run the campaigns, rebuild the brand architecture, and own the revenue outcomes that follow. Core Expertise: Fractional Leadership — acting as your interim Head of Marketing/CMO without full-time overhead Brand & Product Positioning — narrative frameworks that shorten enterprise sales cycles Marketing Strategy & Execution — from 30-60-90 roadmaps through hands-on campaign delivery Business & GTM Strategy — go-to-market planning, revenue-led marketing architecture, AI-enhanced channel audits Corporate Communications — building authoritative presence for media visibility and market trust. Ready to elevate your brand authority and see it executed, not just planned? Invite me to your job, and let's map out a strategic solution.

🇮🇳Pune, India$100/hr100% JSSSince Nov 2025

Earnings and projects

MRR
$359

Last 6 months ÷ 3.4 months active (since Jul 2026)

World#91,199 / 412k
🇮🇳Country#9,643 / 45.9k
Revenue, last 30 days
$0

Last 6 months: $1.2k

Total earnings
$1.2k

Billed in all: $1.3k

World#376,512 / 412k
🇮🇳Country#41,095 / 45.9k
Per project
$1.2k

$1.2k in the last 6 months

World#108,772 / 412k
🇮🇳Country#13,607 / 45.9k
Projects, last 6 months
1
0% fixed100% hourly
World#128,096 / 412k
🇮🇳Country#14,379 / 45.9k
Projects in all
1
0% fixed100% hourly
World#360,675 / 412k
🇮🇳Country#42,133 / 45.9k

Earnings, last 30 days

$1.3kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,300$1,320$1,340$1,360Oct 9Oct 24Nov 8

Skill rankings: Top 23% in Brand Identity

Ranked by MRR among everyone on Upwork with the skill.

  1. #12Media Kit48 freelancers · 🇮🇳 #1Top 25%
  2. #62AI Compliance183 freelancers · 🇮🇳 #8Top 34%
  3. #66Thought Leadership Content258 freelancers · 🇮🇳 #4Top 26%
  4. #130Marketing Plan559 freelancers · 🇮🇳 #7Top 23%
  5. #152Marketing Audit582 freelancers · 🇮🇳 #33Top 26%
  6. #188Revenue Management523 freelancers · 🇮🇳 #10Top 36%
  7. #366Public Relations1,610 freelancers · 🇮🇳 #20Top 23%
  8. #404Marketing Operations & Workflow1,406 freelancers · 🇮🇳 #35Top 29%