Oluwapelumi Isaac G.
LinkedIn Growth for B2B Startups | Founder Brand + B2B Lead Generation
Most B2B startups have a founder profile that just says “Founder” and a company page with a logo and a handful of followers. Then they wonder why their cold outreach gets ignored. I’m a LinkedIn growth specialist for B2B startups. I rebuild the founder profile and company page, write the content that gets the founder noticed, and run outreach to the decision-makers you want on a call. HOW THAT WORKS IN PRACTICE Founder brand: I rewrite the headline, About section, and Featured section so a stranger understands what you do in ten seconds. Then I write posts from your voice notes, rough ideas, and past work, so they sound like you and not like an agency. Company page: setup or clean-up, a posting rhythm a small team can actually keep, and founder content the page can build on. Lead generation: I build the prospect list in Sales Navigator around your ideal customer, write the connection requests and follow-ups, handle replies, qualify the interested ones, and get them onto your calendar. Every touch is tracked in a sheet or your CRM, so you can see what’s working. WHAT I CAN HELP WITH: • LinkedIn growth strategy for B2B startups • Founder-led personal branding and thought leadership content • LinkedIn profile optimization (headline, About, Featured, LinkedIn SEO) • LinkedIn company page setup, optimization, and management • LinkedIn ghostwriting and content calendars • B2B lead generation and LinkedIn prospecting • Sales Navigator research and ICP-based prospect lists • Personalized connection requests and follow-up sequences • Lead qualification and appointment setting • Decision-maker research and contact verification • Email outreach and lead sourcing with Apollo • CRM and pipeline tracking HOW I WORK: We start with a short call or questionnaire about who you sell to and what you want to be known for. Everything I write goes to you for approval before it’s posted. Outreach is kept inside LinkedIn’s limits with no spam blasts. If a target list is too thin or a message isn’t landing, I tell you instead of padding the numbers. You get a weekly report: requests sent, acceptance rate, replies, and calls booked. TOOLS LinkedIn Sales Navigator, Apollo, Google Sheets or your CRM, and Canva for banners and carousels. I use ChatGPT for research and rough drafting, but everything that reaches your audience is edited by me. I also have a design background (graphics, presentations, simple websites), so you won’t need a second freelancer for visuals. If you’re a founder or small team who wants LinkedIn to bring in conversations instead of just followers, message me with who you sell to and a link to your current profile. I’ll tell you honestly what I’d fix first.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $607
Billed in all: $2,222$2.2k
$304 in the last 6 months
Across 3 contracts
Across 9 contracts
Earnings, last 30 days
Skill rankings: Top 34% in LinkedIn Development
Ranked by MRR among everyone on Upwork with the skill.
- #268LinkedIn Development800 freelancers · 🇳🇬 #22Top 34%🇳🇬#22 of 50
- #348Lead Qualification671 freelancers · 🇳🇬 #44Top 52%🇳🇬#44 of 67
- #361LinkedIn Profile Optimization833 freelancers · 🇳🇬 #67Top 43%🇳🇬#67 of 132
- #429Prospect Research971 freelancers · 🇳🇬 #19Top 44%🇳🇬#19 of 36
- #733Sales Development1,688 freelancers · 🇳🇬 #53Top 43%🇳🇬#53 of 90
- #845Contact List2,302 freelancers · 🇳🇬 #13Top 37%🇳🇬#13 of 24
- #1,116LinkedIn Sales Navigator2,699 freelancers · 🇳🇬 #43Top 41%🇳🇬#43 of 94
- #1,192LinkedIn3,309 freelancers · 🇳🇬 #56Top 36%🇳🇬#56 of 138