Anton K.

I'm a fractional growth lead for B2B SaaS and IoT companies. Previously: 11 years running my own marketing agency (peak 30 active clients, 7-person team), then Growth Lead at Chirp Wireless across mobile, B2B SaaS, and ecosystem products. Recent work, in numbers: → Kage Android app surpassed 500K Google Play installs. I worked on product marketing, onboarding, ASO, analytics, and KOL/community distribution around its referral feature. → X (Twitter) growth from 40K to 100K followers, 6.3M impressions, 8.5% engagement rate over 12 months → 3,000 SKU B2B ecommerce catalog launched in English and German in 30 days, 200 daily organic sessions within 3 months → GA4 and cross-domain tracking implemented across 3 product domains, attribution governance adopted across teams Where I help most: — Pre-launch B2B products. Positioning, GTM strategy, first acquisition channels, measurement foundation. — Early-stage products with traction. Funnel diagnostics, channel mix decisions, repeatable acquisition systems. — Founder-led teams scaling marketing. Org design, growth audits, hiring the next 1-3 marketers. How I work: I focus on diagnosis, strategy, and growth direction. Execution happens through your team or contractors I bring in. Most engagements run 1-3 months for diagnostic and roadmap work, or 6+ months as ongoing fractional growth lead. If your B2B SaaS or IoT product is past prototype but not at predictable acquisition yet, I can help you find what's blocking growth and what to build next.