Kavya V.
Digital Marketing Strategist | Multi-Channel Campaigns & Analytics
I’m a Digital Marketing Strategist with 5+ years of experience delivering data-driven, multi-channel marketing solutions for corporate and growth-focused businesses. I specialise in improving performance across SEO, website optimisation, email marketing, and conversion optimisation, with a strong focus on analytics and measurable outcomes. I’ve worked across UK and Indian markets, most recently supporting an FTSE-listed organisation, where I managed digital initiatives across multiple subsidiaries and collaborated with cross-functional teams to align marketing, UX, and business goals. What I do best: • Plan and execute multi-channel digital marketing campaigns • Analyse performance using GA4, Excel, and CRO tools to optimise ROI • Build and optimise SEO-friendly e-commerce landing pages • Improve email marketing performance through segmentation and A/B testing • Deliver clear, actionable performance reports and insights Tools & expertise include: GA4, SEO, CRO, Email Automation, Excel, Wix, Shopify, Microsoft Clarity, SAP Backoffice, Canva I’m comfortable working with UK/EU teams across GMT and CET time zones, and I value clear communication, consistency, and long-term collaboration. I’m currently open to part-time freelance engagements and ongoing contracts.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $18k
$18k in the last 6 months
Earnings, last 30 days
Skill rankings: #1 in 1 skill of 10 worldwide
Rarest: top 1% in Canva, of 17,403. Ranked by MRR among everyone on Upwork with the skill.
- SAP Hybris20 freelancersTop 5%
- #22Website Builders & CMS Consultation666 freelancersTop 3%
- #28Campaign Reporting500 freelancersTop 6%
- #36Email Campaign Optimization828 freelancersTop 4%
- #38Web Analytics1,002 freelancersTop 4%
- #166Campaign Management3,111 freelancersTop 5%
- #212Ecommerce Website6,126 freelancersTop 3%
- #213Canva17,403 freelancersTop 1%