Alauna P.

I help DTC and e-commerce brands build paid social creative that stops the scroll and drives revenue on Meta and TikTok. That means the right hooks, the right angles, the right messaging, tested and built to scale. I've developed creative strategy and ad concepts for brands ranging from prestige beauty and personal care to direct-to-consumer e-commerce — including brands sold at the world's largest beauty and retail platforms, and DTC brands doing 7- and 8-figure revenue. I bring that same level of strategic thinking to every engagement, regardless of size. I'm also a content creator with 400K+ followers and 1.5M+ monthly views. That means I don't guess at what stops the scroll. I build it every day. Here's what I bring to your brand: — Hook and angle development (3+ tested hooks per concept) — Paid ad creative strategy for Meta and TikTok — UGC, creator-led, and founder-led ad scripts — Creative briefs built for performance, not aesthetics — Ad concept testing frameworks with clear iteration direction — Creative direction and campaign audits — AI-powered content strategy and high-volume creative production You're a fit if: — You're a DTC or ecommerce brand running ads that aren't converting the way they should — You want a strategist who understands both internet culture and direct response — You need creative that feels native to the feed but is engineered to perform — You're ready to test, iterate, and scale what works You're not a fit if: — You want execution without fully fleshed out strategy and intensive research — You're looking for the cheapest option — You need final video editing or production (I focus on strategy, scripts, and creative direction) If your creative looks good but your numbers don't — let's fix that!