John A.

I’m a B2B sales and business development professional with a track record of generating pipeline, opening doors, closing high-value transactions, and consistently outperforming KPIs. My background spans commercial real estate, SaaS, advertising, outbound sales, high-ticket dealmaking, and business communications. I’ve been a KPI leader in every sales organization I’ve worked in and have spent my career operating in environments where results depend on being able to prospect, communicate, build trust, and ultimately produce revenue. In commercial real estate, I built a career spanning nearly a decade and more than $100M in closed transaction volume, including multiple eight-figure transactions and recognition as a national top performer. Much of that business was self-generated through cold calling, prospecting, relationship development, and direct outreach to owners, executives, investors, tenants, and other decision-makers. Before and alongside real estate, I gained experience in SaaS and advertising, giving me a broader understanding of B2B sales, technology, marketing, customer acquisition, and how businesses make purchasing decisions. I’m comfortable at every stage of the sales process, from building a prospect list and making the first cold call to discovery, relationship development, presentations, objection handling, negotiation, high-ticket closing, and ongoing client communication. My capabilities include: • B2B prospecting, cold calling, lead generation, and outbound sales • Commercial real estate consulting, research, analysis, prospecting, and transaction support • Business development and pipeline generation • High-ticket sales and closing (phone and Zoom, as well as product demonstration) • Sales strategy and process development • Lead qualification and discovery • Account and relationship management • Market, company, and prospect research • Negotiation and deal strategy • Client, founder, and executive communication • SaaS sales and business development • CRM and pipeline management • Sales scripts, messaging, and outreach strategy • Copywriting and business writing • Ghostwriting and thought leadership • Founder and executive brand voice development • Newsletters, blogs, essays, and long-form content • Case studies, sales collateral, and internal business documents • Editing and restructuring complex or rough material into polished final work For clients specifically looking for commercial real estate expertise, I can also assist with property and market research, owner and tenant prospecting, deal and lease analysis, LOIs, site-selection work, transaction strategy, pitch materials, business development, and general advisory work. I understand how CRE deals actually move from an initial lead or idea through negotiation and closing. Writing is another major part of my skill set. I have a background in journalism and copywriting and currently write and publish my own long-form work through Substack. I’m particularly strong at capturing a person or company’s voice, taking rough ideas and giving them structure, and producing writing that sounds intelligent and human rather than generic corporate copy. The common thread across everything I do is communication and execution. I can pick up the phone and create an opportunity from a cold prospect. I can sit across from a decision-maker and navigate a high-value transaction. I can analyze a business problem, develop the messaging around it, or turn someone's rough thoughts into a polished piece of writing. If you need someone who can sell, prospect, communicate, write, research, negotiate, and think commercially, I can help.