Mashfiqul H.

Google Ads Specialist | PPC Lead Generation | 300+ Campaign Managed

Google Ads Manager & PPC Lead Generation Expert | 6+ Years | $1.2M+ Managed | Reducing CPL & Wasted Ad Spend Across 15+ Industries. 𝗠𝗼𝘀𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗮𝗿𝗲 𝘀𝗶𝗹𝗲𝗻𝘁𝗹𝘆 𝗹𝗼𝘀𝗶𝗻𝗴 𝗺𝗼𝗻𝗲𝘆 𝗼𝗻 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗿𝗲𝗮𝗹𝗶𝘇𝗶𝗻𝗴 𝗶𝘁, 𝘄𝗵𝗶𝗹𝗲 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗶𝗻𝗴 𝘁𝗼 𝘁𝘂𝗿𝗻 𝗮𝗱 𝘀𝗽𝗲𝗻𝗱 𝗶𝗻𝘁𝗼 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗹𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻. Industry research shows that up to 36% of Google Ads budgets are wasted due to poor targeting, weak conversion tracking, and unoptimized campaigns, leading to high cost per lead (CPL), unstable lead flow, and low ROI. The real issue isn’t traffic it’s the system behind it. Hi, I’m Mashfiqul, a Google Ads Specialist and PPC Lead Generation Specialist with 6+ years of experience helping businesses improve performance through Google Ads campaign management, optimization, and audit strategies. I focus on building structured, data-driven systems that generate consistent, high-quality leads while reducing wasted ad spend. I have managed over $1.2M in Google Ads spend across 15+ industries, working with local service businesses, B2B companies, and growth-focused brands to reduce CPA, improve conversion rates, and scale lead generation profitably. 𝗥𝗲𝗮𝗹 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗜 𝗵𝗮𝘃𝗲 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱: - Reduced CPA from $72 → $26 within 60 days (Legal) - Generated 450+ qualified leads/month at $21 CPL (Home Services) - Achieved 63% CPA reduction for B2B SaaS using funnel optimization - Scaled real estate campaigns from 40 → 190 leads/month - Increased conversion rate from 6.5% → 14.8% (Dental) - Reduced wasted ad spend by 38% using negative keyword optimization - Generated 220+ leads in 45 days at $19 CPL (Solar) 𝗪𝗵𝗮𝘁 𝗜 𝗗𝗼 𝗳𝗼𝗿 𝗠𝘆 𝗖𝗹𝗶𝗲𝗻𝘁𝘀: ✔ Google Ads Campaign Management (Search, Display, Video, Shopping) ✔ Google Ads Lead Generation (High-Intent Strategy) ✔ Google Ads Campaign Management & Optimization ✔ PPC Campaign Setup and Management ✔ Google Ads Audit and Optimization ✔ Google Ads Conversion Tracking Setup (GA4, GTM) ✔ Keyword Research & High-Intent Keyword Targeting ✔ Landing Page Optimization for Better Conversion Rate ✔ Campaign Scaling & ROI Optimization ✔ Call Ads & Local Search Campaigns 𝗪𝗵𝗮𝘁’𝘀 𝗜𝗻𝗰𝗹𝘂𝗱𝗲𝗱 𝗶𝗻 𝗠𝘆 𝗦𝗲𝗿𝘃𝗶𝗰𝗲: - Full Google Ads account setup and structure - High-intent keyword targeting & competitor analysis - Advanced negative keyword optimization to eliminate wasted ad spend - Conversion-focused ad copy - Smart bidding strategy & campaign scaling - Google Ads conversion tracking setup (GA4 + GTM) - A/B testing for ads, landing pages, and audiences - Lead quality optimization and CPL reduction - Weekly campaign optimization and reporting - Monthly performance reports (PDF / Sheet) - Transparent dashboards (Looker Studio) 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜 𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵 - Local Service Businesses (HVAC, Plumbing, Electrical, Roofing) - Legal / Law Firm (Personal Injury, Criminal Defense, Family Law, etc.) - B2B / SaaS - Real Estate - Health & Medical ( Dental, Chiropractic, Optometry, Physiotherapy, etc.) - Solar & Home Improvement - Financial & Insurance Services - Education & Training 𝗪𝗵𝗮𝘁 𝗠𝗮𝗸𝗲𝘀 𝗠𝗲 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 ✔ 100% focus on Google Ads lead generation ✔ Strong experience in local lead generation & B2B campaigns ✔ Proven ability to reduce CPL and scale campaigns profitably ✔ Deep expertise in Google Ads optimization & tracking ✔ I don’t guess I use data, testing, and strategy If you’re currently running Google Ads but not getting consistent, high-quality lead generation, I can review your account and identify exactly what is wasting budget and limiting performance. Send me an invite or message me here on Upwork. I will show you practical ways to improve lead quality, reduce CPL, and scale your campaigns profitably.