Mashfiqul H.

Google Ads and PPC manager for lead generation. I cut cost per lead and wasted spend, and set up GA4 and GTM tracking. 6+ years, $1.2M+ ad spend managed. I run lead generation campaigns for law firms, home services (HVAC, plumbing, roofing), dental and medical practices, solar, real estate, finance and B2B SaaS. On a new account I start by checking conversion tracking, search terms and where the budget is going. That usually explains most of the wasted spend and the poor lead quality. Some results from past clients: - Law firm: CPA went from $72 to $26 in 60 days - Home services: 450+ leads a month at about $21 each - B2B SaaS: CPA down 63% after changes to the funnel - Real estate: monthly leads went from 40 to 190 - Dental: conversion rate went from 6.5% to 14.8% - Solar: 220+ leads in 45 days at $19 each What I do: - Audit and restructure existing lead gen accounts - Build new Search and call ad campaigns around high-intent keywords - Track phone calls, form fills and booked appointments with GA4 and Google Tag Manager - Negative keywords and search term cleanup to cut junk leads - Bidding strategy and budget scaling based on cost per lead - Landing page feedback and A/B tests to raise conversion rate - Weekly optimization, a monthly report and a Looker Studio dashboard If you're already running ads and the leads aren't coming in at a price that works, send me an invite or a message. I'll look at the account and tell you what I'd change first.