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Kruthi P.
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Kruthi P.

Product Strategist | Growth & User research for Startups | 0-2M+ Users

I'm a Senior Product Manager with 5+ years building and scaling fintech products. At Jupiter (India's $600M neobank), I: - Increased first-time user activation by 31% through rapid experimentation - Built experimentation infrastructure now used across all product teams - Ran 50+ behavioral user interviews to uncover platform activation insights - Scaled product from 0 to 3M users I specialize in: ✓ Product strategy & roadmapping (0-1 and 1-10 products) ✓ Growth optimization (activation, retention, engagement) ✓ User research & behavioral insights ✓ Rapid experimentation frameworks I work best with early-stage startups (Seed to Series B) who need strategic product thinking, data-driven experimentation, and user-first design. What I can help with: - Product audits & strategic recommendations - Growth experiment design & analysis - User research (behavioral interviews, surveys) - Product roadmapping & prioritization Let's talk if you're building something meaningful and need a PM who thinks strategically and moves fast.

🇮🇳Bengaluru, India$55/hr100% JSS5.00 (4)Since Feb 2026

Earnings and projects

MRR
$167

Last 6 months ÷ 6

World#119,450 / 412k
🇮🇳Country#12,522 / 45.9k
Revenue, last 30 days
$0

Last 6 months: $1k

Total earnings
$1.3k

Billed in all: $1.4k

World#369,032 / 412k
🇮🇳Country#40,497 / 45.9k
Per project
$335

$502 in the last 6 months

World#221,149 / 412k
🇮🇳Country#26,902 / 45.9k
Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇮🇳Country#10,198 / 45.9k
Projects in all
4
100% fixed0% hourly
World#283,741 / 412k
🇮🇳Country#35,184 / 45.9k

Earnings, last 30 days

$1.4kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,340$1,360$1,380$1,400Oct 8Oct 23Nov 7

Skill rankings: Top 22% in Wireframe & Prototyping Software

Ranked by MRR among everyone on Upwork with the skill.

  1. #15Behavioral Design43 freelancers · 🇮🇳 #2Top 35%
  2. #45Product Requirements Document177 freelancers · 🇮🇳 #5Top 25%
  3. #70Wireframe & Prototyping Software319 freelancers · 🇮🇳 #13Top 22%
  4. #120Research Interviews421 freelancers · 🇮🇳 #7Top 29%
  5. #144Product Strategy494 freelancers · 🇮🇳 #15Top 29%
  6. #162Growth Hacking523 freelancers · 🇮🇳 #12Top 31%
  7. #163Product Roadmap601 freelancers · 🇮🇳 #19Top 27%
  8. #282FinTech802 freelancers · 🇮🇳 #37Top 35%