Tom H.

I'm Tom, a senior marketing strategist with 10+ years across tech, music and media, now working independently through my strategic marketing consultancy: Wax Digital. My background covers the full scope of digital marketing. I have deep execution knowledge across individual digital channels, but where I add the most value is at the strategic level: building coherent marketing strategy and auditing how channels work together to drive a converting funnel. What I can help with: - Marketing strategy and audits - GTM planning and launch campaigns - Positioning and messaging - Funnel design and conversion architecture - Audience growth and channel strategy - Content and social strategy - Lifecycle and email marketing - Influencer and partnership strategy - B2B demand generation and lead gen - Music marketing - everything above, plus artist brand development, release strategy, DSP platform strategy, and label services I'm AI proficient and have embedded it into my day-to-day workflows. It significantly increases what I can deliver as a solo operator. If you need a senior marketing partner who can hit the ground running, let's talk.