Urooj Fatima S.
Shopify CRO Expert | A/B Testing, Klaviyo & Conversion Optimization
I help Shopify brands turn more of their existing traffic into sales, using conversion rate optimization, A/B testing and Klaviyo email and SMS. Recent results: - Conversion rate 0.45% to 4.9% for a Shopify puzzle brand (a 988% lift) - 149% revenue growth and 217% order growth year over year - $124,560+ in tracked revenue from CRO improvements - Zero sales to consistent weekly sales in 60 days for another Shopify brand What I do: - Shopify CRO audits and implementation: homepage, collections, product pages, cart - Product page and AOV work: sticky add to cart, bundles, upsells, trust signals, cart drawer - Klaviyo flows and campaigns: welcome, abandoned cart, post-purchase, win-back, segmentation - Shopify theme development: Liquid, JavaScript, CSS, metafields, sections and blocks - Speed and technical cleanup: Core Web Vitals, app and script audits, mobile performance - GA4 and Shopify Analytics setup, tracking checks and reporting How I work: I start with the data, find where shoppers drop off, then fix the highest-impact issues first. Not every store needs a rebuild. I work on my own, answer messages fast, and send clear updates as I go. 5+ years on Shopify across fashion, beauty, home goods, books and specialty retail. Getting traffic but not enough sales? Send me your store link and I will tell you the first three things I would fix.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $14k
Billed in all: $16,720$17k
$451 in the last 6 months
Across 31 contracts
Across 39 contracts
Earnings, last 30 days
Skill rankings: Top 5% in Email Marketing
Ranked by MRR among everyone on Upwork with the skill.
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