Ilaria S.
Social Media Manager & Content Designer | Shopify & Ads
Social Media Manager & Content Designer focused on strategy, content creation, and brand growth. I create structured content for Instagram, TikTok, and Facebook, from visuals to captions and planning and I also handle the full e-commerce and email side, so brands get everything in one place. Everything I build is clear, consistent, and designed to convert. 📚 Certified Social Media Manager (Meta), with expertise in Digital Marketing, Content Strategy (Meta & Google), SEO, and Google Ads. What I do: • Social Media Management (Instagram, Facebook, TikTok) • Content Creation (posts, reels, carousels, stories) • Canva Design (clean, modern, branded visuals) • Content Planning & Monthly Content Calendars • Captions & SEO-friendly content • Social Media Strategy & Brand Growth • Shopify Store Setup & Optimization (product pages, collections, menus, full store rebuilds) • Email Marketing & Automation (welcome flows, campaigns, newsletters — built end-to-end) • Meta Ads Management & Reporting I work across different industries, including hospitality, luxury brands, e-commerce, events, and small businesses. My approach is simple: content should not only look good — it should be structured, consistent, and built to attract and convert. All my work is: • Clean and modern • Mobile-optimized • Fully editable (Canva-based) • Built with a clear marketing strategy Beyond content, I manage the parts that actually drive sales. I’ve rebuilt entire Shopify stores from scratch — restructuring products, collections, and menus — and built email marketing systems end-to-end, from welcome flows to automated campaigns that turn visitors into repeat customers. I combine creativity with strategy to create content and systems that don’t just look good — they drive real engagement, growth, and results.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $747
Billed in all: $1,584$1.6k
$747 in the last 6 months
Earnings, last 30 days
Skill rankings: Top 32% in Content Creation
Ranked by MRR among everyone on Upwork with the skill.
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