Valeria D.
Social Media Manager, Content Creator, Video Editor, Content Strategis
Why me?📍 From 1M+ monthly views to +42% brand reach growth across Instagram, TikTok, and YouTube. I build high-performance content systems using Figma, CapCut, Adobe After Effects, Photoshop, Canva, and Notion. I’ve worked with banks, hospitality brands, education platforms, wellness companies, B2B services, and personal brands across 10+ niches. The longer version: Nice to meet you! I’m Valeria. I help brands grow on Instagram, TikTok, and YouTube through precise audience segmentation, in-depth competitor analysis, visuals tailored to your exact target demographic, and meticulously crafted retention hooks. I’ve worked in different industries like banking, B2B, hospitality, education and wellness and I’ve learned that what works for content really depends on the audience. Age, culture and behaviour all change how people react. Because of that I adapt my approach depending on who I’m speaking to and keep it aligned with the brand. I manage the full content workflow from strategy and planning to content creation, editing, publishing, and analytics. WHAT I DO Social Media Management • content planning and scheduling aligned with brand goals • Instagram, TikTok and YouTube channel management and growth • audience research, segmentation and behavior-based content strategy • community management and audience communication • performance tracking, insights and ongoing optimization Content Creation • Reels, TikTok and YouTube Shorts with platform-native editing • short-form video storytelling and scripting • visual direction and cohesive feed design • carousels, static visuals and branded content design • AI-assisted creative assets and content variations Strategy • scalable content systems built for consistency and growth • trend research and competitor analysis within the niche • hook development focused on retention and watch time • audience targeting and content positioning • growth-focused strategy aligned with engagement and conversion EXPERIENCE ✅ 5 years in social media and content creation ✅ Worked across 10+ niches and target audiences ✅ Experience managing multilingual content in 6 languages ✅ Experience with cafés, bars, education projects, wellness brands, banks, B2B companies, and personal brands ✅ Bachelor’s degree in Management and Economy RECENT RESULTS • Generated 1M+ monthly views across multilingual social media accounts • Increased engagement by 23% for a hospitality brand in the Netherlands • Increased brand reach by 42% for a yoga studio within 6 months • Generated 21 qualified leads for a hockey relocation project • Increased enrollments for English courses within 6 months through targeted content strategy TOOLS Figma, Adobe After Effects, Photoshop, CapCut, Canva, Notion, TikTok Analytics Let’s create something impactful together.
Earnings and projects
Last 6 months ÷ 5.4 months active (since May 2026)
Last 6 months: $4.1k
Billed in all: $4,191$4.2k
$2.1k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 11% in Adobe Photoshop
Ranked by MRR among everyone on Upwork with the skill.
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