Kathryn F.

Marketing, PR & Brand Strategy | Corporate Communications

Think of me as a fractional CMO focused on clarity, positioning, and reputation. I work with founders and leadership teams to translate complex ideas into clear, credible narratives that drive alignment, trust, and growth. This is especially important during periods of change, rapid growth, or high visibility, when messaging has real consequences across teams, customers, and stakeholders. With more than 20 years of experience, including VP-level roles in sales, marketing, and communications, I’ve led organizations through high-pressure moments where decisions and messaging directly impact outcomes. I understand how quickly situations can shift, and how important it is to bring clarity to both the strategy and the story. My work typically includes: • Positioning and narrative development • Executive communications and leadership messaging • Brand and reputation strategy • Go-to-market clarity and messaging alignment • Strategic advisory during high-stakes moments I’ve worked across consumer, SaaS, and emerging technology environments, often stepping in to quickly assess what’s happening, identify gaps, and create a clear path forward. I’m not a traditional agency and I don’t focus on execution-heavy work like social media management or campaign production. I focus on the strategy that makes those efforts effective. If you’re looking for a senior operator who can quickly understand your business, sharpen your narrative, and help you move forward with clarity, I’d be happy to connect.