Jasmine R.

I'm an Emmy-nominated journalist who spent 7+ years inside newsrooms at CBS, ABC, and NBC. I know exactly what makes a pitch land because I received thousands of them from the other side. I have direct relationships with journalists, editors, and producers across every tier and market level nationwide. And I have a strategic, outcomes-driven approach—not volume. Proof: One of my client's TV placements led to 8+ new client acquisitions from a single on-air appearance equating to thousands in sales. That's not luck. That's understanding what journalists actually need and positioning strategically. What I do: 1. Digital PR & Earned Media Strategy Data-backed studies, research-driven content, and strategic pieces engineered to earn journalist citations and editorial coverage. I know the hook, the defensible angle, and exactly how to pitch it because I was the editor deciding yes or no on thousands of pitches. Recent proof: secured 4 live broadcast placements in one month for a luxury brand with zero California media presence in a competitive market. 2. Executive Ghostwriting & Thought Leadership C-suite speeches, LinkedIn positioning, keynote scripts, board narratives, and executive communications for federal prosecutors, nonprofit founders, tech leaders, and executives across industries. I develop voice frameworks that let leaders show up credibly and consistently—the kind of thought leadership that lands real coverage, not just gets posted. 3. Strategic Communications for High-Stakes Situations Litigation communications, policy campaign launches, brand repositioning, and crisis messaging. Currently managing national communications strategy for major mass tort litigation (3,000+ plaintiff case) and national nonprofit policy campaigns. I handle situations where precision, relationships, and insider knowledge actually matter. 4. Journalistic Writing & SEO Content Published 2,000+ AP-style bylines. I write clear, factual, search-optimized content for web audiences—the kind that ranks, reads well, and builds authority. Whether you need long-form articles, blog posts, or content strategy that actually drives traffic and engagement, I bring journalistic rigor and SEO precision to every piece. My background: — 7+ years multimedia journalist at CBS 8 San Diego, KOLD 13 News, ABC 17 News Capitol Bureau — Emmy-nominated for storytelling excellence and national audience impact — 2,000+ published AP-style bylines and scripts — 4+ years independent PR consulting: federal prosecutors, luxury brands, nonprofit policy launches, litigation teams — Direct network of journalists, editors, and producers across all tiers and markets nationwide Clients work with me when: — They need coverage, not just content—actual journalist placements and editorial mentions — They want an executive positioned as a credible thought leader, not a press release — They're managing high-stakes situations (litigation, policy, fundraising, crisis) that need strategic positioning — They want someone who understands what journalists actually care about and has the relationships to back it up — They're tired of paying agency prices for mediocre results Why I'm different: I'm not an account manager. I'm a former journalist with a working newsroom network. I pitch strategically based on what I know lands. I measure success in placements and outcomes—not press releases sent or coverage reports generated. And I cost a fraction of what agencies charge. Ready to talk: If you need coverage that actually lands (not just press releases that disappear), send me the topic, target outlets/audience, and what success looks like. I'll tell you honestly if I can deliver it—and if I can, I'll bring newsroom experience, strategic precision, and a network of relationships you can't buy elsewhere.