Josefin S.

Your email list should be one of your most dependable revenue channels, not a collection of generic campaigns and half-built flows. I help DTC ecommerce brands turn Klaviyo and Shopify into a complete retention system that grows their audience, converts more first-time buyers, and keeps customers coming back. With me, you do not need to coordinate a strategist, copywriter, designer, and technical implementer. I own the entire channel, from audit and strategy to copy, design, implementation, QA, testing, and continuous optimization. You get one accountable partner who moves quickly and connects every decision to customer behavior and revenue. SELECTED RESULTS - Reactivated an overlooked segment of 3,000 customers, 2,100 of whom purchased within 72 hours - Built a subscriber base from almost nothing, growing it from 2 to 450 sign-ups (b2b SaaS) - Created an $80,000 email revenue channel for a brand that had previously generated $0 from email WHAT I CAN OWN FOR YOU - Klaviyo account audits and retention strategy - Email and SMS flows and automations - Campaign strategy, calendars, copy, design, and management - Segmentation, personalization, and behavioral targeting - Deliverability and sender reputation - A/B testing, analytics, and reporting - Shopify integrations, migrations, and account clean-up - Ongoing performance optimization I bring more than 4+ years of experience across DTC ecommerce, subscription businesses, SaaS, and global marketing teams. MY CREDENTIALS INCLUDE: - M.A and B.A graduate, Stockholm University - Klaviyo Certified - Hands-on Klaviyo and Shopify expertise - Native English and Swedish speaker Flexible availability seven days a week, with reliable overlap for US clients My advantage is simple: I combine senior-level strategy with fast, hands-on execution. I do not disappear after delivering a strategy document. I build the system, launch it, measure it, and keep improving it. If your Klaviyo account is unfinished, underperforming, or too dependent on one-off campaigns, send me a message with your store, list size, and current email performance. I will help you identify the clearest opportunities to improve retention, repeat purchases, and customer lifetime value.