Sara Guadalupe G.
Fractional CMO & GTM Strategist | SaaS Positioning, Lead Generation
I help startups and growing companies bring products to market and turn unclear marketing into a focused revenue engine. If your product is strong but leads are slow or prospects are not converting, I build the strategy that gets your offer in front of the right buyers and turns demand into measurable growth. • Fractional Chief Marketing Officer and go-to-market strategy for SaaS, startup, and B2B companies • Positioning, messaging, sales funnels, pricing, and conversion optimization • Lead generation, demand generation, sales enablement, and launch strategy
Earnings and projects
Last 6 months ÷ 4.3 months active (since Jun 2026)
Last 6 months: $30k
Billed in all: $31,964$32k
$30k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 0.40% in Market Research
Top 1% in 7 of 15 skills, ranked by MRR among everyone on Upwork with the skill.
- #5Messaging Framework124 freelancers · 🇨🇦 #1Top 4%🇨🇦#1 of 5
- #6Sales Enablement248 freelancers · 🇨🇦 #1Top 2%🇨🇦#1 of 12
- #12Product Marketing661 freelancers · 🇨🇦 #2Top 2%🇨🇦#2 of 21
- #18Go-to-Market Strategy820 freelancers · 🇨🇦 #1Top 2%🇨🇦#1 of 22
- #21Digital Marketing Materials1,754 freelancers · 🇨🇦 #3Top 1%🇨🇦#3 of 37
- #22Brand Positioning909 freelancers · 🇨🇦 #2Top 2%🇨🇦#2 of 24
- #23Business Plan1,517 freelancers · 🇨🇦 #2Top 2%🇨🇦#2 of 56
- #34Market Research8,409 freelancers · 🇨🇦 #1Top 0.40%🇨🇦#1 of 121