Annie F.

Hi, I'm Annie, a strategic social media consultant and creator matchmaker with 10 years of experience helping established brands turn social into a measurable revenue channel. My expertise is in creator strategy, UGC campaigns, and community-driven growth systems, and I've helped brands across B2B, beauty, wellness, food and beverage, hospitality, and more stop spinning their wheels and start seeing real ROI. About Me: I specialize in dismantling the content factory cycle. You know the one: your team is posting constantly, the calendar is full, and leadership is still asking "but is it working?" That's where I come in. I built the ECOsystem framework to unify Creators, Content, and Community into one cohesive growth engine, because siloed strategies are exactly why social feels like a money pit. My clients stop drowning in execution and start leading strategy. Past clients praise my ability to connect the right people at the right time, to write copy that actually sounds human, and to own the creative lifecycle so their team doesn't have to. I'm dedicated to turning social from an anxious obligation into a confident, conversion-driving channel. Every engagement is strategic, every creator partnership is intentional, and every result is tied to business goals, not vanity metrics. Services offered: - Creator strategy, sourcing, and campaign management - UGC campaign development and performance tracking - Social media strategy and ECOsystem framework implementation - Community insight and audience research - Social media copywriting and content direction Addressing Client Problems: - Done justifying your social budget to leadership with nothing but impressions to show for it? Let's fix that. - Your team should be leading strategy, not chasing creators for deliverables and QA-ing every caption. Let me own the lifecycle. - If social feels like a revolving door of vendors, trend chasing, and zero ROI, you need a system, not just another agency. Key Achievements: - 10 years of social media marketing experience, including a BA in the field - Delivered 5M impressions driving 3,400 net new pipeline opportunities for a B2B Fintech - Launched an evergreen creator campaign resulting in 54 posts, 672K impressions, and a 4.4% engagement rate - Turned social media into the number one source of new clients for a wholesale fashion brand, built from scratch Fun Fact: When I'm not matching brands with their perfect creators, you can find me crafting, traveling, or building community, which honestly tracks, because connecting people is just kind of my thing in every area of life. Let's Chat: Sound like a fit? Hit the green "Invite to Job" button, send me a message, and let's get on a call. If your team is overwhelmed and your strategy is overdue for a system that actually performs, I'm your person.