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Jennifer J.

Jennifer J.

Product & Marketing Strategy | Growth, Engagement & Retention Strategy

I specialize in growth and retention marketing strategies that drive customer engagement and product adoption for B2B and B2C companies, including SaaS. With 10+ years of experience, I have successfully developed and executed customer lifecycle programs, go-to-market strategies, and integrated marketing campaigns for leading organizations. My expertise spans demand generation, partner marketing, and channel development, allowing me to create targeted campaigns that enhance sales effectiveness. I excel in crafting customer-centric product communications and strategic customer lifecycle touchpoints, leveraging tools like Salesforce and Marketo to maximize consumer engagement and growth. If you're seeking a results-focused, strategic data-driven marketing professional who can elevate your brand and drive loyalty, let's discuss how I can help you achieve your goals.

🇺🇸Lafayette, United States$95/hr100% JSSSince May 2026

Earnings and projects

MRR
$11k

Last 6 months ÷ 5.2 months active (since Jun 2026)

World#907 / 412k
🇺🇸Country#438 / 62.1k
Revenue, last 30 days
$13k

Last 6 months: $59k

World#822 / 412k
🇺🇸Country#399 / 62.1k
Total earnings
$60k

Billed in all: $65k

World#65,231 / 412k
🇺🇸Country#12,153 / 62.1k
Per project
$60k

$59k in the last 6 months

World#636 / 412k
🇺🇸Country#178 / 62.1k
Projects, last 6 months
1
0% fixed100% hourly
World#128,096 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
1
0% fixed100% hourly
World#360,675 / 412k
🇺🇸Country#53,151 / 62.1k

Earnings, last 30 days

$64.5k+$12.9k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$50k$60k$70kOct 9Oct 24Nov 8

Skill rankings: #1 in 3 skills of 15

Rarest: top 0.13% in Social Media Lead Generation, of 3,113. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Customer Lifecycle Messaging158 freelancers · 🇺🇸 #1Top 0.63%
  2. 1Consumer Segmentation47 freelancers · 🇺🇸 #1Top 2%
  3. 1Product Lifecycle Management Software42 freelancers · 🇺🇸 #1Top 2%
  4. 2Customer Engagement1,530 freelancers · 🇺🇸 #2Top 0.13%
  5. 2B2C Marketing1,239 freelancers · 🇺🇸 #2Top 0.16%
  6. 2Customer Acquisition Strategy237 freelancers · 🇺🇸 #2Top 0.84%
  7. 2Audience Segmentation135 freelancers · 🇺🇸 #2Top 1%
  8. #4Social Media Lead Generation3,113 freelancers · 🇺🇸 #1Top 0.13%