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Ashlee H.
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Ashlee H.

UGC Creator | Family, Food, Travel & Lifestyle

UGC Creator | Family, Food, Faith, Homeschool, Travel & Lifestyle Hi! I’m Ashlee, a 41-year-old millennial mom of three and Florida-based UGC creator specializing in family, food, faith, homeschooling, travel, products, and everyday lifestyle. I create authentic, engaging content that feels like a genuine recommendation from someone you trust, while still giving brands purposeful creative designed with marketing in mind. From talking-head ads and product demonstrations to cooking videos, family experiences, travel content, voiceovers, and lifestyle B-roll, I’m comfortable both in front of and behind the camera. WHAT I CREATE • Talking-head UGC & testimonials • Product demos, unboxings & reviews • Food, recipe, cooking & baking content • Family & parenting content • Homeschool & educational content • Faith-based content • Home & lifestyle content • Travel, hotel, resort & tourism content • Attractions & family activities • Apps & digital products • Voiceovers & lifestyle B-roll • Short-form social content • Product & lifestyle photography • Raw UGC footage for brand editing Have a detailed brief and script? Great! I’m comfortable following specific creative direction. Need the creative developed for you? I can also create concepts, hooks, scripts, storylines, talking points, and calls to action around your campaign goals. A WHOLE FAMILY AVAILABLE FOR UGC Need more than one creator? My husband and three children are also available for select UGC projects, giving brands access to authentic couple, mom-and-child, dad-and-child, sibling, kid-focused, and full-family content. That opens up countless possibilities for family products, food, travel, attractions, education, games, household products, subscription boxes, apps, gifts, and family experiences without having to source multiple unrelated creators. HOMESCHOOLING IS PART OF OUR REAL LIFE I’ve been a homeschooling mom for years, so learning, exploring, cooking, field trips, hands-on activities, and family experiences are naturally part of our everyday life. That gives me an authentic setting for educational products, curriculum, learning apps, STEM activities, subscription boxes, books, cooking kits, homeschool resources, museums, attractions, travel, and family activities. Instead of trying to manufacture a family or homeschool scenario for an ad, I can naturally incorporate products and experiences into a lifestyle we already live. NEARLY 10 YEARS OF REAL-WORLD MARKETING EXPERIENCE I bring something to UGC that goes beyond content creation: nearly a decade of experience marketing my own business. My husband and I started our music business almost 10 years ago from a single room in our home. What began there has grown into a thriving two-location music business, where we teach private music lessons and group music classes to children and adults. We’ve even expanded beyond our studios to create events and experiences, including ukulele cruise vacations for adults. I’ve been hands-on throughout that growth with social media, content creation, email marketing, paid advertising, branding, audience building, event promotion, customer communication, and selling both services and experiences. Because I’ve been on the business-owner side of marketing, I approach UGC differently. I’m thinking about more than making a pretty video. I’m thinking: Who is your customer? What will stop their scroll? What problem are we solving? What makes your product different? What feels authentic? What will make the viewer take action? FOOD, COOKING & FROM-SCRATCH CONTENT Food is a big part of both my content and my real life. I regularly cook and bake from scratch for my family, including homemade breads and sourdough. I love taking viewers through the process: ingredients, preparation, product integration, cooking, beautiful food B-roll, and that all-important finished-dish reveal. For food and kitchen brands, your product isn’t simply sitting on my counter. I can actually use it. TRAVEL, ATTRACTIONS & FAMILY EXPERIENCES I also create content for hotels, resorts, cruises, restaurants, tourism destinations, attractions, and family activities. As a mom of three, I can showcase experiences through a real family lens, while my experience creating travel and lifestyle content helps me capture the details that make someone think, “We need to go there.” BRAND EXPERIENCE I’ve created content and collaborated with brands and destinations including Better Homes & Gardens, Westgate Resorts, Baketivity, OLIPOP, Daytona Aquarium, Museum of Illusions Orlando, and more. Whether you need a relatable talking-head ad, a product demonstrated in a real home, a recipe brought to life, authentic homeschool or family content, lifestyle photography, a travel experience captured, or multiple family members on camera, I’d love to hear what you’re working on. Let’s create content people actually want to watch. ✨

🇺🇸Daytona Beach, United States$75/hr100% JSS5.00 (2)Since May 2026

Earnings and projects

MRR
$543

Last 6 months ÷ 3.1 months active (since Aug 2026)

World#74,584 / 412k
🇺🇸Country#11,189 / 62.1k
Revenue, last 30 days
$300

Last 6 months: $1.7k

World#74,252 / 412k
🇺🇸Country#9,523 / 62.1k
Total earnings
$1.7k

Billed in all: $1.7k

World#347,154 / 412k
🇺🇸Country#53,400 / 62.1k
Per project
$287

$283 in the last 6 months

World#234,995 / 412k
🇺🇸Country#38,108 / 62.1k
Projects, last 6 months
6
100% fixed0% hourly
World#34,405 / 412k
🇺🇸Country#4,906 / 62.1k
Projects in all
6
100% fixed0% hourly
World#250,290 / 412k
🇺🇸Country#35,789 / 62.1k

Earnings, last 30 days

$1.7k+$300 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1.4k$1.6k$1.8kOct 8Oct 23Nov 7

Skill rankings: Top 8% in Travel Photography

Ranked by MRR among everyone on Upwork with the skill.

  1. #12Travel Photography152 freelancers · 🇺🇸 #6Top 8%
  2. #31Lifestyle & Travel330 freelancers · 🇺🇸 #11Top 9%
  3. #62Food Photography539 freelancers · 🇺🇸 #26Top 12%
  4. #286Product Photography1,742 freelancers · 🇺🇸 #71Top 16%
  5. #296Short Video1,533 freelancers · 🇺🇸 #21Top 19%
  6. #503TikTok Video2,536 freelancers · 🇺🇸 #46Top 20%
  7. #651UGC3,466 freelancers · 🇺🇸 #102Top 19%
  8. #662Photography5,410 freelancers · 🇺🇸 #237Top 12%