Elle G.
Social Media Manager & Content Creator | Health, Wellness & Lifestyle
Social media should do more than fill a feed - it should build trust, spark conversation and help your business grow. That's exactly what I help brands achieve. I'm a Social Media Manager with 5+ years' experience leading campaigns, creating content and growing communities for health, wellness, hospitality and lifestyle brands. Whether it's planning content strategies, editing short-form video, managing creators or analysing performance, I bring both the creative and strategic thinking needed to grow your brand. Recent results include: • Generated 1M+ organic video views and 5,000 new followers for a local bakery in just three months • Led social media for one of the UK's largest health testing companies, developing educational campaigns that reached millions organically • Produced a women's health campaign generating 370K+ organic reach, 23K+ engagements, and 1.2K new followers • Coordinated a 20+ creator campaign, delivering 75+ pieces of UGC and helping generate £8K+ in sales No two brands are the same, which is why I don't believe in one-size-fits-all social media. I take the time to understand your business, audience and goals before developing a strategy that reflects your brand, resonates with your customers and supports meaningful business growth. I can help with: ✔ Social media strategy ✔ Content planning & calendars ✔ Social media audits ✔ Content creation ✔ Instagram & TikTok management ✔ Short-form video editing (Reels & TikTok) ✔ Caption writing & copywriting ✔ UGC briefing & creator management ✔ Community management ✔ Analytics & reporting Whether you're looking for ongoing social media management, short-form video editing, a fresh content strategy or an expert review of your current channels, I'd love to help you build a social presence that not only looks great but helps your business grow.
Earnings and projects
Last 6 months ÷ 2.5 months active (since Aug 2026)
Read daily since Oct 20, under 30 days
Billed in all: $1,910$1.9k
$875 in the last 6 months
Earnings, last 30 days
Tracked from Oct 20, 2026.
Skill rankings: Top 10% in Social Media Kit
Ranked by MRR among everyone on Upwork with the skill.
- #39Social Media Kit397 freelancers · 🇬🇧 #2Top 10%🇬🇧#2 of 10
- #103Social Media Copy776 freelancers · 🇬🇧 #12Top 13%🇬🇧#12 of 54
- #127Social Media Audit608 freelancers · 🇬🇧 #8Top 21%🇬🇧#8 of 33
- #239Social Media Imagery1,915 freelancers · 🇬🇧 #8Top 12%🇬🇧#8 of 51
- #411TikTok Video2,536 freelancers · 🇬🇧 #10Top 16%🇬🇧#10 of 59
- #431TikTok Marketing2,601 freelancers · 🇬🇧 #23Top 17%🇬🇧#23 of 94
- #618Instagram Marketing3,741 freelancers · 🇬🇧 #17Top 17%🇬🇧#17 of 81
- #763Instagram Reels4,911 freelancers · 🇬🇧 #17Top 16%🇬🇧#17 of 89