Aya K.
Business & Data Analyst | Marketing Strategy & Data Insights
I am a Business and Data Analyst with 8+ years of experience spanning marketing, customer engagement, account management, and business operations. I hold an MBA and a Master of Science in Business Analytics from the University of Denver, along with a Bachelor's degree in Marketing. I help businesses turn data into actionable insights that improve decision-making, optimize marketing performance, and drive growth. My unique background combines analytical expertise with strong business and communication skills, allowing me to translate complex data into clear recommendations for stakeholders. My areas of expertise include: • Data Analysis & Reporting • Marketing Analytics & Campaign Performance • Business Intelligence & Dashboard Development • Market Research & Customer Insights • KPI Tracking & Performance Measurement • Data Visualization & Storytelling • Process Improvement & Strategic Analysis Throughout my career, I have worked with cross-functional teams, managed client relationships, and delivered data-driven solutions that support business objectives. Whether you need help analyzing data, identifying trends, creating reports, or developing strategic recommendations, I am committed to delivering accurate, actionable, and high-quality results. Let's connect to discuss how I can help your business make smarter, data-driven decisions.
Earnings and projects
Last 6 months ÷ 2.8 months active (since Aug 2026)
Last 6 months: $17k
Billed in all: $21,789$22k
$17k in the last 6 months
Earnings, last 30 days
Skill rankings: #1 in 1 skill of 9
Rarest: top 0.44% in Microsoft Excel, of 32,523. Ranked by MRR among everyone on Upwork with the skill.
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