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Lucas A.

Lucas A.

Creative Strategist

Tired of your ad creatives flopping more than a fish out of water? As you probably know around late 2025 meta decided to nuke the whole of their old advertising system and release the andromeda update. Brands now constantly need high converting creatives… Lots and lots of them. You can’t just rely on that one hero ad you’ve been running since 2023 anymore, you need creative diversity. That's why you’re looking for someone else to handle the workload, you’re not one of those “I can do everything” business owners. You know you need an experienced creative strategist who's had training instead of someone that charges $15 an hour after watching a few youtube videos and slapping creative strategy in their bio. you’re on the right track. That’s where I come in, I’m a creative strategist specialising in DTC supplement brands. I’ve spent the past few years in email marketing and like most copywriters, made a change over to creative strategy. I’m currently being mentored by some of the best copywriters and creative strategists in the space and over the past few months, learnt a LOT. Here are some of my skills: -Copywriting -Creative strategy -Paid social -ad scripting -ai image generation -market research -Performance marketing -Direct response -UGC scripting So if you’re looking for a direct response creative strategist for your brand, shoot me a message and I’ll get back to you asap :)

🇬🇧Sheffield, United Kingdom$50/hr70% JSS5.00 (3)Since Jul 2026

Earnings and projects

MRR
$274

Last 6 months ÷ 3.6 months active (since Jul 2026)

World#101,753 / 412k
🇬🇧Country#2,037 / 10.7k
Revenue, last 30 days
$0

Last 6 months: $989

Total earnings
$1k
World#394,553 / 412k
🇬🇧Country#10,384 / 10.7k
Per project
$333

$330 in the last 6 months

World#221,520 / 412k
🇬🇧Country#6,189 / 10.7k
Projects, last 6 months
3
100% fixed0% hourly
World#66,479 / 412k
🇬🇧Country#1,491 / 10.7k
Projects in all
3
100% fixed0% hourly
World#304,140 / 412k
🇬🇧Country#8,252 / 10.7k

Earnings, last 30 days

$1kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$990$1,000$1,010Oct 8Oct 23Nov 7

Skill rankings: Top 18% in Sales Copy

Ranked by MRR among everyone on Upwork with the skill.

  1. #34Ad Concept82 freelancers · 🇬🇧 #5Top 41%
  2. #82Sales Copy461 freelancers · 🇬🇧 #5Top 18%
  3. #164Ad Campaign501 freelancers · 🇬🇧 #6Top 33%
  4. #203Direct Response Copywriting741 freelancers · 🇬🇧 #20Top 27%
  5. #245Sales Funnel Copywriting1,313 freelancers · 🇬🇧 #21Top 19%
  6. #357Sales Copywriting1,985 freelancers · 🇬🇧 #28Top 18%
  7. #380Ad Copy1,861 freelancers · 🇬🇧 #29Top 20%
  8. #505Ad Creative1,402 freelancers · 🇬🇧 #23Top 36%