Skip to content
BackNov 7
Pavel S.

Pavel S.

0 to 1 Product & GTM Lead | AI Products | B2B & B2C Growth

I launch new online products and business lines from zero, with a particular focus on AI. I work where product and acquisition meet: market validation, customer discovery, ICP and audience selection, positioning, offer design, B2B outbound, B2C acquisition, sales funnels, demos, onboarding, CRM, and the feedback loop into product. I can decide what the system should be and then build and run it hands-on. My experience covers both B2B and B2C. At the 0-to-1 stage, the right route to market might be founder-led sales, a high-volume acquisition funnel, partnerships, or a mix. I choose it from customer evidence rather than force one playbook. Recent results: • A new AI product reached 1,000+ users, generated 100+ demos, and won 10+ business clients. • Built an EdTech company to about US$1M ARR in its first year; cash-positive by month six, with 800+ customers. • At Skillfactory, shipped nine products in one month, 4.5x the launch plan, and built a new brand to about US$30k MRR. • Launched products and market-entry funnels across Europe, MENA, and LATAM. I am a good fit when you are launching an AI or other online product, a spin-off, or a new revenue line and need qualified customer acquisition, not just traffic or a strategy deck.

🇳🇱Amsterdam, Netherlands$70/hr95% JSSSince Aug 2026

Earnings and projects

MRR
$3.4k

Last 6 months ÷ 2, the fewest it counts (since Sep 2026)

World#10,506 / 412k
🇳🇱Country#30 / 1,538
Revenue, last 30 days
—

Read daily since Oct 13, under 30 days

Total earnings
$6.9k
World#227,771 / 412k
🇳🇱Country#734 / 1,538
Per project
$6.9k

$6.8k in the last 6 months

World#24,791 / 412k
🇳🇱Country#68 / 1,538
Projects, last 6 months
1
100% fixed0% hourly
World#128,092 / 412k
🇳🇱Country#346 / 1,538
Projects in all
1
100% fixed0% hourly
World#360,671 / 412k
🇳🇱Country#1,349 / 1,538

Earnings, last 30 days

$6.9k+$4k earned since Oct 13Billed in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$2k$4k$6k$8kOct 13Oct 26Nov 7

Tracked from Oct 13, 2026.

Skill rankings: Top 2% in Lead Generation

Ranked by MRR among everyone on Upwork with the skill.

  1. #10Product Discovery165 freelancers · 🇳🇱 #1Top 6%
  2. #11Customer Acquisition Strategy237 freelancers · 🇳🇱 #1Top 5%
  3. #20Product Launch474 freelancers · 🇳🇱 #1Top 4%
  4. #31Product Marketing661 freelancers · 🇳🇱 #1Top 5%
  5. #36Product Strategy494 freelancers · 🇳🇱 #1Top 7%
  6. #41B2C Marketing1,239 freelancers · 🇳🇱 #1Top 3%
  7. #41Sales Strategy1,043 freelancers · 🇳🇱 #1Top 4%
  8. #90Sales Funnel2,700 freelancers · 🇳🇱 #1Top 3%