John Carl V.

B2B Cybersecurity / IT Copywriter and Ghostwriter

Content crafted to convince. Your tech product or service may have the potential to be revolutionary, disruptive, or game-changing. But if your target audience doesn't know about it, what it does, how they can benefit from it, why they need it now, and how they can make the most out of it, your website visitors won't be converted to leads, leads won't be converted to customers, and customers won't be converted to loyal fans. That's why you need me on your team. Since 2008, I have written thousands of marketing collateral and strategic reputation instruments, including blog posts, white papers, thought leadership articles, web sales pages, landing pages, case studies, ebooks, brochures, data sheets, product sheets, product presentation decks, PowerPoint presentations, award submissions, articles, and sales letters with the purpose of engaging readers and guiding them deeper into my clients' sales funnels or advancing them through formal evaluation and selection processes. I specialize in Cybersecurity, Cloud Computing, and Virtualization, but can handle any writing project related to IT. Some of the topics I'm familiar with include: zero trust, encryption, compliance, data privacy, data protection, threat prevention, penetration testing, threat intelligence, threat hunting, SQL injection, cross-site scripting, malware protection, ransomware, LOTL, botnet, keylogger, rootkit, VPN, SIEM, SOAR, CWPP, CSPM, SBOM scanning, PTaaS, EDR, ITDR, Consent Management Platform (CMP), MFT Server, managed file transfer, reverse proxy, PCI DSS, HIPAA, SOX, GDPR, cloud security, cloud cost optimization, IaaS, SaaS, DaaS, AWS EC2, AWS S3, Azure, Google Cloud, VDI, virtual desktops, hyperconverged infrastructure, MSP, ITAD, B2B SaaS, network security, AI security, AI-powered security, etc. Please find time to browse my Work History. I have a feeling you'll be pleased with what you're about to see.