Mary Grace G.

Organic Social Media Strategy & Content | Marketing Assistant

Running a business already keeps you busy enough. After a decade in the industry, I know how much work it takes to keep the marketing wheels turning in the background. That’s where I come in. 🙋🏻‍♀️ 👩🏽‍💻 I’m Meg, a Social Media Strategist and Creative Assistant who helps businesses stay visible, consistent, and on-brand without the stress. I focus on organic social media and behind-the-scenes support that keeps your marketing running smoothly, so you can stay focused on what you do best. ORGANIC SOCIAL MEDIA MARKETING I managed my first social media account in 2014, and over the years, I’ve seen firsthand how quickly things change. Blink once and there’s a new trend, feature, or algorithm shift. As a business owner, who has time to keep up with all that, right? 🤯 That’s where my mix of strategy, creativity, and dependable support comes in. I can create a custom social media strategy that fits your goals and brand voice, then implement it through consistent, purposeful content that actually makes sense for your audience. No random posting, no guessing. My specialty is Instagram, though I often repurpose content across Facebook, Pinterest, LinkedIn and Tiktok to make sure everything works together. If you are looking for an ALL-ROUNDER here's a quick list of everything I can help you with: • Social media strategy and management (focused on organic growth) • Content creation and repurposing (graphics, carousels, short-form videos) • Caption writing, content planning, and engagement • Admin and marketing coordination • Customer service support • Assistance with email marketing (Mailchimp, Flodesk, Shortcuts) MY BACKGROUND Before my freelancing career, I worked as a customer service representative (2005-2007), a technical writer (2007-2008), then as a writer and editor of English proficiency materials for a Korean publishing company, wherein I was eventually promoted as the Philippine office manager (2008-2013). On the side, I also ran a small hand-made dog apparel business as a hobby, and marketed it through Instagram and Facebook myself. 🐶 I then started my freelancing career, and from 2014–2018, I worked closely with e-commerce retail brands selling products like swimwear, wedding shoes, teeth whitening, and detox teas. I managed influencer campaigns, gathered user-generated content, and turned it into engaging posts that helped build brand trust and visibility. I developed organic growth strategies while working closely with the brands' media buyers to help produce creatives for campaigns. I also developed customer service systems and managed teams + all the admin work needed in-between. From 2019 to 2023, I worked full-time for an Australia-based agency as an executive assistant and accounts manager, managing social media for service-based businesses and providing support to the CEO with various tasks like calendar management, email marketing, project management and website updates. For the past couple of years, I have focused more on creating organic social media strategies for businesses, providing consultations and managing social media accounts. TOOLS I AM FAMILIAR WITH: Canva Final Cut Pro X CapCut Instagram Facebook/Meta Business Suite Pinterest Planoly, Later, Buffer, Metricool Google Suite, MS Office Asana, Teamwork, Dubsado Mailchimp, Shortcuts, Flodesk Shopify, WordPress LiveChat, Zendesk MY WORK STYLE: More than anything else, I believe tools and platforms will always change, so what really matters is adaptability and initiative. I learn quickly, stay curious, and have what I like to call a can-Google attitude.🫡 If you’re looking for someone who can keep your marketing organized, creative, and consistent while you focus on growing your business, I’d love to chat and see if we’re a good fit. ✨