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Nasir S.
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Nasir S.

WordPress Developer, 20 Yrs | Themes, Plugins, WooCommerce & APIs

You didn't invest in a business to end up with a website that just sits there. When did your website last actually bring you a customer? I've been building WordPress sites for 20 years: custom themes, custom plugins, WooCommerce stores, and integrations with tools like Stripe, HubSpot, Google APIs and CRMs. Whether you need a new site built from scratch, a broken feature or integration fixed, or a slow, messy site cleaned up, this is the work I do every day. After 20 years building WordPress websites, I've seen just about every reason a site fails to perform and I know how to fix it. You don't have to take my word for it: the reviews on this profile speak to what working with me is like. I work with business owners who are done guessing about their web presence and want something that works. Good design isn't decoration, it's the difference between a visitor who bounces and one who takes action. I design around how people actually read a page: what your homepage promises in the first few seconds, what the eye lands on first, and the one action you want every visitor to take. From there it's clear hierarchy, honest UX/UI, and layouts that remove friction instead of piling on decoration, fully responsive, so it holds up on every screen. Before any contract, you get three things, completely free: ✦ Homepage Copy + Visual Direction: Before we agree on anything, I write your homepage and lay out the visual direction of your site. You see exactly what we're building, structure, messaging, tone and you decide if it feels right. No surprises, no "trust me, it'll look great." ✦ Website Audit (for existing sites): I go through your current site and tell you specifically what's costing you conversions, what to fix first, and what to leave alone. Concrete and prioritized, not a 12-page generic checklist. ✦ 30-Minute Strategy Call: A focused conversation about your business and your website goals. You'll leave the call with a clear direction and an honest answer on whether we're a good fit, before any commitment is made. What I build: → WordPress websites, new builds and full redesigns → Business, service, portfolio, and ecommerce sites → Custom functionality and full-stack WordPress development → Built for performance, conversion, and long-term reliability (Elementor, Divi, WooCommerce, ACF, custom development) I keep my client roster intentionally small. I'm selective about the projects I take on because every client I work with gets my complete focus, not a handoff, not a template, not a rushed delivery. If you're serious about building something that works, I'd like to hear about your project. Message me or book your free 30-minute strategy call. I reply within 30 minutes.

🇵🇰Lahore, Pakistan$30/hr100% JSS4.98 (72)Since Nov 2009

Earnings and projects

MRR
$235

Last 6 months ÷ 6

World#107,605 / 412k
🇵🇰Country#14,416 / 52.9k
Revenue, last 30 days
$191

Last 6 months: $1.4k

World#83,107 / 412k
🇵🇰Country#11,220 / 52.9k
Total earnings
$382k

Billed in all: $417k

World#4,869 / 412k
🇵🇰Country#305 / 52.9k
Per project
$3.7k

$235 in the last 6 months

World#45,709 / 412k
🇵🇰Country#2,919 / 52.9k
Projects, last 6 months
6
83% fixed17% hourly
World#34,405 / 412k
🇵🇰Country#7,556 / 52.9k
Projects in all
102

Across 110 contracts

33% fixed67% hourly
World#27,042 / 412k
🇵🇰Country#4,017 / 52.9k

Earnings, last 30 days

$417k+$191 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$417.2k$417.3k$417.4k$417.5kOct 8Oct 23Nov 7

Skill rankings: Top 21% in GitHub

Ranked by MRR among everyone on Upwork with the skill.

  1. #7AI Tool Usage22 freelancers · 🇵🇰 #2Top 32%
  2. #9Figma MCP22 freelancers · 🇵🇰 #3Top 41%
  3. #214Advanced Custom Fields Plugin555 freelancers · 🇵🇰 #63Top 39%
  4. #232Stripe API698 freelancers · 🇵🇰 #79Top 33%
  5. #596GitHub2,823 freelancers · 🇵🇰 #94Top 21%
  6. #598Divi2,162 freelancers · 🇵🇰 #121Top 28%
  7. #638Payment Gateway Integration2,302 freelancers · 🇵🇰 #175Top 28%
  8. #670WordPress Bug Fix2,262 freelancers · 🇵🇰 #206Top 30%