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John Michael J.
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John Michael J.

Influencer & UGC Campaign Manager, Scriptwriter, Copywriter

I recently completed a two-year role as a Team Lead Campaign Manager for a TikTok agency partner, where I oversaw end-to-end creator and UGC campaign execution across multiple markets. In this role, I developed creative concepts, wrote scripts, built storyboards, managed creators, and guided video editors to ensure each asset was strategically aligned, visually strong, and optimized for performance. With over 17 years of professional copywriting and content experience, I bring deep expertise in crafting high-performing written and video-first assets. Since 2008, I’ve partnered with SEO agencies and global brands to produce SEO-optimized articles, website content, press releases, marketing copy, and direct-response creatives designed to drive engagement and conversions. Whether you need compelling scripts, UGC campaign support, or polished copy, I create content that is strategic, audience-aware, and built to perform.

🇵🇭Makati City, Philippines$15/hr100% JSS4.60 (251)Since Jul 2010

Earnings and projects

MRR
$988

Last 6 months ÷ 6

World#48,851 / 412k
🇵🇭Country#9,121 / 56.3k
Revenue, last 30 days
$646

Last 6 months: $5.9k

World#56,075 / 412k
🇵🇭Country#12,181 / 56.3k
Total earnings
$103k

Billed in all: $108k

World#37,796 / 412k
🇵🇭Country#4,859 / 56.3k
Per project
$246

$456 in the last 6 months

World#248,273 / 412k
🇵🇭Country#33,087 / 56.3k
Projects, last 6 months
13

Across 15 contracts

53% fixed47% hourly
World#12,441 / 412k
🇵🇭Country#507 / 56.3k
Projects in all
419

Across 472 contracts

69% fixed31% hourly
World#2,497 / 412k
🇵🇭Country#100 / 56.3k

Earnings, last 30 days

$108k+$646 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$107.5k$108.0k$108.5kOct 8Oct 23Nov 7

Skill rankings: Top 6% in Article Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #32Sports & Fitness441 freelancers · 🇵🇭 #4Top 7%
  2. #64Food & Beverage670 freelancers · 🇵🇭 #12Top 10%
  3. #139Ebook Writing2,045 freelancers · 🇵🇭 #8Top 7%
  4. #162Influencer Outreach1,135 freelancers · 🇵🇭 #46Top 14%
  5. #290Content Management2,310 freelancers · 🇵🇭 #77Top 13%
  6. #293Influencer Marketing2,463 freelancers · 🇵🇭 #81Top 12%
  7. #317Content Editing3,676 freelancers · 🇵🇭 #37Top 9%
  8. #359Content SEO2,862 freelancers · 🇵🇭 #44Top 13%