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Samuel K.
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Samuel K.

Google Ads & Meta Ads Specialist | AI-Powered Marketing

Data-Driven Performance Marketing Specialist with expertise in scaling Google Ads and Meta Ads campaigns. Proven track record of optimizing ad spend and maximizing conversions. Now helping clients leverage Claude AI for enhanced marketing automation and strategy. I'm a performance marketing specialist with a passion for data-driven results. With hands-on expertise in Google Ads and Meta Ads, I help e-commerce brands, agencies, and B2B companies scale their digital marketing while reducing cost-per-acquisition. What I Bring to Your Project: ✓ Google Ads Mastery – Campaign setup, optimization, bidding strategies, and audience targeting across Search, Shopping, and Display networks ✓ Meta Ads (Facebook/Instagram) – A/B testing, audience segmentation, conversion optimization, and catalog management for catalog-driven campaigns ✓ AI-Powered Marketing – Leveraging Claude AI for content creation, campaign strategy development, audience analysis, and marketing automation workflows ✓ Results-Oriented – Track record of improving ROAS, reducing CPC, and scaling campaigns profitably across multiple industries ✓ Continuous Optimization – Data analysis, performance monitoring, and strategic adjustments to maximize ROI I work with: E-commerce brands looking to scale profitably Agencies needing specialized PPC management B2B companies aiming to improve lead quality Startups wanting cost-effective customer acquisition I'm detail-oriented, communicate clearly, and treat your budget like my own. Let's grow together.

🇰🇪Nyeri, Kenya$25/hr100% JSS4.86 (83)Since Aug 2010
GlobeUpwork

Earnings and projects

MRR
$1.4k

Last 6 months ÷ 6

World#35,281 / 412k
🇰🇪Country#130 / 3,243
Revenue, last 30 days
$892

Last 6 months: $8.3k

World#46,343 / 412k
🇰🇪Country#263 / 3,243
Total earnings
$247k

Billed in all: $255k

World#10,888 / 412k
🇰🇪Country#31 / 3,243
Per project
$1.6k

$1.4k in the last 6 months

World#90,675 / 412k
🇰🇪Country#574 / 3,243
Projects, last 6 months
6
17% fixed83% hourly
World#34,405 / 412k
🇰🇪Country#127 / 3,243
Projects in all
154

Across 175 contracts

40% fixed60% hourly
World#15,133 / 412k
🇰🇪Country#145 / 3,243

Earnings, last 30 days

$255k+$892 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$254.0k$254.5k$255.0k$255.5kOct 8Oct 23Nov 7

Skill rankings: Top 6% in Social Media Account Setup

Ranked by MRR among everyone on Upwork with the skill.

  1. #10Dynamic Ad Setup88 freelancers · 🇰🇪 #1Top 11%
  2. #20Media Planning215 freelancers · 🇰🇪 #1Top 9%
  3. #129Social Media Account Setup1,987 freelancers · 🇰🇪 #1Top 6%
  4. #207Paid Media1,517 freelancers · 🇰🇪 #1Top 14%
  5. #239Internet Marketing2,544 freelancers · 🇰🇪 #4Top 9%
  6. #347Website4,628 freelancers · 🇰🇪 #1Top 7%
  7. #633Social Media Content Creation8,420 freelancers · 🇰🇪 #3Top 8%
  8. #1,422Social Media Marketing17,756 freelancers · 🇰🇪 #11Top 8%