Juan Pablo C.

I help 6&7 figure Shopify stores scale revenue/profit with Google Ads

Looking for help with Google Ads for your Shopify DTC brand? Read this. This is what my clients say: "I've had Juan Pablo doing SEM work for my companies and he's a quick and extremely capable resource." Tom Herman · Jetsemani Travel Co-founder of govWorks (CTO), DashBid (CEO), and Jetsemani Travel (CEO). COO at JumpTV. “Juan Pablo was an excellent help in the definition of our whole online Marketing strategy." Guillermo Torrealba · Buda (Latin America's largest cryptocurrency exchange) "Juan provides great insight and expertise in FB and Adwords marketing. I am learning a lot from him. Will hire Juan for all of my future project in social and Adwords advertising." "Just an amazing contractor with big goals and aspirations to help those in need of his services. His advise was unparalleled and saved me from making huge business mistakes. Thanks Juan!!" "Excellent skills and experience. Thanks for all the work you did on our campaigns." "Juan Pablo was excellent, pitching the training at just the right level and staggering over a couple of weeks allowed for time to put the training into practice." "good work, extremely professional." "Juan is very easy to work with and very thorough" ✅ Generated Over $2M in Revenue from Google Ads ✅ Managed Budgets Up to $50K/Month ✅ Google Ads 20+ Year Veteran =============================== Who I Am and How I Can Help You =============================== I help 6 and 7-figure ecommerce brands fix, optimize, and scale Google Ads with a focus on revenue, profit, and clean decision-making, not vanity ROAS screenshots. Most clients come to me when Google Ads is technically “working,” but something feels unclear: - PMax is spending, but you don’t know what it’s really doing - Branded search is mixed with non-brand performance - Shopping/Search structure is messy or underbuilt - Budgets are not flowing toward the best opportunities - Conversion tracking or attribution makes decisions confusing - The account is producing revenue, but scaling feels risky - You want someone senior enough to take ownership, not someone you have to babysit You want ROI, but you also want to relax about Google Ads. That’s where I help. I’ve been working in digital marketing for 15+ years, including agency, consulting, and entrepreneurial roles. I’ve managed budgets up to $50K/month, generated over $2M in Google Ads revenue, worked with E-Commerce brands, startups, local businesses, and larger companies, and earned Top Rated/Top Rated Plus status on Upwork over multiple years. But the real value is not just experience. The real value is judgment. I can look at an account and quickly identify where the landmines are: bad budget allocation, weak search terms, bloated campaigns, poor bidding logic, messy structure, bad landing page choices, tracking confusion, overdependence on brand traffic, or a strategy that simply does not match the business economics. =============================== What I Can Help With =============================== - Google Ads account audits - Search campaign buildouts and cleanup - Shopping and PMax strategy - Budget and bid optimization - Search term cleanup and negative keyword strategy - Brand vs non-brand performance separation - Campaign restructuring - Scaling strategy for Shopify/DTC brands - Conversion tracking sanity checks - Monthly management and optimization - Clear reporting and decision support I’m best with existing businesses and proven offers. If you already have traction, real products, and enough data to make decisions, I can help you turn Google Ads into a cleaner growth channel. I am probably not the right fit if you want someone to blindly push buttons, chase “hacks,” or promise fantasy ROAS without looking at your margins, AOV, conversion rate, offer, and actual business model. =============================== Why Brands Hire Me =============================== Clients usually hire me because they want someone who: - thinks strategically - communicates clearly - cares about results - understands E-Commerce economics - can tell them the truth - does not disappear - can manage the account without constant hand-holding I won’t sugarcoat things. If your current strategy is weak, I’ll tell you. If the account is not ready to scale, I’ll tell you. If the real issue is your offer, margins, landing page, or tracking, I’ll tell you that too. My goal is simple: Help you get better results from Google Ads while giving you more clarity and less stress as the business owner. If your Google Ads account needs a serious second brain, or a senior operator to clean it up and scale it, send me a message before your competitor does. Thanks, Juan Pablo Cangas | MUXICA Growth Marketing & Sales Strategist Upwork Top Rated Plus · Google Ads / SEM / PPC Expert