Rabab F.
Klaviyo Strategy & Retention Expert | Email & SMS Systems for DTC
⭐️⭐️⭐️⭐️⭐️ "Rabab is GREAT! Easily a top 5% copywriter. She understood what I was looking for and she delivered it in a timely manner. I would absolutely hire again. Great Copywriter!" With 7-figure experience in email-driven ecommerce, I help Shopify / DTC brands turn Klaviyo into a predictable revenue channel through lifecycle flows, segmentation, retention strategy, and conversion copy that moves customers from first order to repeat purchase. 💡 My focus: make email your highest-ROI channel (without hurting deliverability). 𝗛𝗼𝘄 𝗜 𝗪𝗼𝗿𝗸 1. Klaviyo Flows (Lifecycle Automation) I build and optimize core Klaviyo flows that drive ecommerce revenue: - Welcome series - Browse abandonment - Add to cart / checkout abandonment - Post-purchase (education + cross-sell + upsell) - Win-back / reactivation - Sunset / unengaged suppression All flows are built with tight triggers, smart timing, and intent-based branching. 2. Klaviyo Segmentation & Personalization I use Klaviyo profiles, events, and properties to create intent-based segments: - New vs returning customers - VIP & high-AOV buyers - Product and category interest - Engaged vs unengaged subscribers - Discount vs full-price buyers This keeps your sends relevant and protects inboxing. 3. Klaviyo Campaigns + Conversion Copy I write and build Klaviyo campaigns that sell: - Conversion-focused subject lines & preview text - Offer sequencing and urgency logic - Clean mobile layouts and clear CTAs - A/B testing directly inside Klaviyo 4. Klaviyo Deliverability & List Health I protect your sender reputation so your revenue doesn’t die in spam: - Engagement-based sending in Klaviyo - List hygiene & suppression flows - Spam trigger audits - Authentication guidance (SPF, DKIM, DMARC) 5. Klaviyo Reporting & Optimization I track and improve what matters inside Klaviyo: - Flow revenue, AOV, repeat order rate - Click & conversion performance - Segment-level behavior - Ongoing optimization based on real data Selected Results - Generated $75k in 1 day during Black Friday sale for a DTC brand - Helped a health & wellness brand grow revenue through Klaviyo-driven retention - Generated $11k in 7 days through email-led offer campaigns - Built lifecycle funnels that continued producing after launch If your store feels busy but not predictable, your backend is the problem. Let’s rebuild it. Message me if you want your funnel to work while you sleep — not stall when ads stop.
Earnings and projects
Last 6 months ÷ 6
Billed in all: $34,215$34k