Todd B.

Need content that actually gets found, read, and noticed? I'm an SEO content writer, content strategist, journalist, editor, and PR professional with 15+ years of experience creating content that grows audiences and helping brands get their stories in front of the right people. I've helped grow website traffic by 170%, adding roughly 5 million pageviews over three years, with approximately 90% of traffic coming organically through search. But I don't believe good SEO is about stuffing a keyword into an article and hoping Google notices. I focus on understanding what people are searching for, identifying the angle that will make them click, analyzing search intent and competition, and creating useful content that deserves to rank. SEO CONTENT & CONTENT STRATEGY I can help with: • SEO blog posts and long-form articles • Keyword and topic research • Search intent and competitor analysis • Content strategy and editorial calendars • SEO headlines, title tags, and meta descriptions • H1/H2/H3 article structure • Internal and external linking opportunities • Content refreshes and optimization • Google Search and AI search optimization • WordPress publishing and CMS management • News, trending, and data-driven content I've spent years working in fast-moving digital publishing environments where finding the right story and angle can be just as important as writing the article itself. PR, MEDIA OUTREACH & PODCAST BOOKING I also have extensive experience helping companies, executives, thought leaders, and organizations earn media exposure. My experience includes: • Podcast guest booking • Media research and list building • Journalist and producer outreach • Personalized media pitching • Press releases and media advisories • Follow-up campaigns • Speaking opportunity outreach • Influencer and blogger outreach • PR strategy and messaging For one client, I secured 15 podcast guest appearances during a relatively short engagement. At Unite Corporation, I managed PR for a nationwide distracted-driving simulator tour. I built media databases, distributed press releases and media advisories, pitched journalists and producers, conducted phone and email follow-ups, and helped coordinate interviews and live television appearances. That outreach generated coverage from local television stations and newspapers around the country, as well as larger exposure that included MSN. I've also secured product placements in holiday gift guides, worked on outreach for technology and AI companies, promoted executives and thought leaders, and developed relationships with podcast hosts and media contacts. WHY WORK WITH ME? You aren't hiring someone who started producing content when generative AI arrived. My background is in journalism, broadcasting, SEO, editing, marketing, and PR. I use AI tools where they make research, analysis, and workflows more efficient, but strategy, fact-checking, sourcing, storytelling, and editorial judgment still matter. Whether you need an SEO article that brings qualified visitors to your website or a targeted outreach campaign that gets your founder in front of a new audience, my focus is the same: Find the right opportunity. Develop the right angle. Create something people actually care about. Have a project in mind? Send me a message and tell me what you're trying to accomplish.