Marissa E.

Digital Communications Manager (Email Marketing, CRM and Website Management) with 16 Years of Expertise With over 15 years of experience in Email Marketing, I specialize in creating high-performing campaigns that drive engagement, revenue, and lead generation. Here’s what I bring to the table: Core Email Marketing Skills: Newsletter Design: Crafting visually compelling newsletters that captivate and convert. List Segmentation: Using precise segmentation to target audiences effectively for better performance. Campaign Scheduling: Strategically timing campaigns to align with marketing objectives. Email Automation: Setting up advanced automation workflows for streamlined, efficient marketing. Sign-Up Form Integration: Seamlessly integrating forms across websites and platforms. Revenue & Lead-Generation Campaigns: Driving specific outcomes with targeted email campaigns. Platforms I Excel In: MailChimp, Mailjet, Moosend, HubSpot, Snov.io, Unbounce, and Umbraco Website Management: In addition to email marketing, I have expanded my expertise to include Website Management. I can: Design, Maintain, and Update websites on platforms like WordPress, Wix, and Sitecore. Implement SEO strategies, optimize website performance, and ensure smooth user experience. Manage content, integrate marketing tools, and troubleshoot site issues to keep your website running efficiently. Additional Skills: Lead Generation: Identifying and nurturing leads for business growth. Social Media Engagement: Enhancing social media presence and engagement. Instagram & LinkedIn Management: Running accounts and growing networks. E-commerce Expertise: Experience with Drop Shipping, Shopify, and Facebook Marketing. Tools & Software: Strong command of GSuite, website management tools, and other essential marketing platforms. I am dedicated to delivering measurable results and helping businesses thrive through data-driven email marketing, website management, and digital marketing strategies.