Chuck S.

I manage Meta (Facebook and Instagram) and LinkedIn lead-gen ads for coaches, course creators and B2B companies. I do all the work myself. I won't hand you off to an account manager or junior media buyer learning on your budget. If your offer already sells and your sales process closes deals, I'll bring more of the right people into that process through leads, applications, webinar sign-ups or booked calls. We'll judge the ads by what those people do next in your sales process. Not just by how cheap they were to acquire. The tech side is the easy part. The message is the art of it. That's where I spend most of my time. A FEW RESULTS: - A financial advisor coaching business had spent almost $20,000 on 900 leads, about $21.85 each. I rewrote the ads and kept the same landing page. The next 1,085 leads cost about $5.16 each. - One client's ad had stopped working. I moved the pain point from the middle of her ad to the first line and changed nothing else. After that change, leads cost about a tenth as much, and the cost per sale was between a third and a half of what it had been. - For another coach's lead magnet, I scaled spend about sixfold in one month. Cost per lead went up by just 8 cents, and the campaign brought in 1,187 leads that month. - On a B2B software account, I was able to cut the cost per lead almost in half, while keeping the same quality. HOW WE WORK TOGETHER: - I set up and run your campaigns on Meta, LinkedIn or both, and I write and test the ads myself. - We have one call a week, plus a few extra while we get started. You don't have to manage me. - You get access to a private portal with your funnel's numbers (updated daily), proposed creative, and weekly updates. - I'll tell you exactly what I'd change on your landing page and your team makes the changes. I don't build pages or funnels. - I'll work with your existing design team to come up with creative that fits our plan. If you don't have a team I can provide creative using my custom AI setup. This won't suit you if you need someone on call every day, set hours or several calls a week once we're up and running. Your offer also needs to be selling already. I can create ads to bring more people to an offer that works, but they rarely fix one that isn't selling at all. Send me an invite and tell me what you sell, who buys it and what your ads are doing now. I reply within a business day and tell you straight whether I think I can help. After our first call, you'll get a written recap covering what I'd do, when we'd start and how to hire me on Upwork. Chuck