Miles B.
CRO & Revenue Growth | Funnels, Offers, Email, Direct Response
I've been building and optimizing online businesses since 1999. My background is in direct response marketing, where performance is measured by revenue, not just traffic or metrics. Most recently, I spent nine years as COO of a DTC supplement brand, helping scale it to sustained seven-figure monthly revenue across paid traffic, affiliate, email, funnels, and Amazon, while managing 50+ people across marketing, operations, product, and support. Most businesses don't have a single problem. They have gaps across traffic, conversion, and monetization. That’s where I focus. I identify what’s limiting revenue and fix it so your existing systems perform better before you spend more. ━━━━━━━━━━━━━━━━━━━━ WHAT I HELP WITH ━━━━━━━━━━━━━━━━━━━━ ▸ CONVERSION, FUNNELS & REVENUE OPTIMIZATION Diagnose where users drop off and why. Improve conversion rate, AOV, and revenue per visitor through better messaging, offers, funnel structure, and checkout flow. I’ve rebuilt funnels, restructured offers, and optimized VSLs across hundreds of campaigns. The work is always about finding the specific friction point that is costing you money. ▸ AFFILIATE & CLICKBANK Vendor, affiliate, manager, and network-side experience. I’ve built and scaled affiliate ecosystems, structured commission models, recruited partners, and optimized offers from every side. If your affiliate program is not scaling or your ClickBank offer is underperforming, I can usually spot the bottleneck quickly. ▸ EMAIL & LIFECYCLE MARKETING I’ve personally written and sent daily email campaigns for years, generating significant monthly revenue across billions of cumulative sends. I work on segmentation, automation, deliverability, and connecting email to the rest of your acquisition and monetization system. ▸ PAID TRAFFIC & DIRECT RESPONSE Executive-level experience across Meta, Google, YouTube, and affiliate traffic sources. I help diagnose performance issues across campaigns and funnels, separating creative fatigue from funnel friction and offer problems. Not just reading dashboards, but knowing what to change and why. ▸ AI-DRIVEN MARKETING SYSTEMS I build practical AI-supported workflows that improve research, content production, and execution speed. The focus is always on output and efficiency, not novelty. ━━━━━━━━━━━━━━━━━━━━ EXPERIENCE SNAPSHOT ━━━━━━━━━━━━━━━━━━━━ ◦ Scaled a DTC brand to sustained 7-figure monthly revenue as COO over 9 years ◦ Led teams of 50+ across marketing, operations, product, and support ◦ 25+ years building online businesses across DTC, affiliate, and digital products ◦ Co-founded and scaled a software company past $2M in online revenue ◦ Deep hands-on execution across funnels, VSLs, paid traffic, email, affiliate, and CRO ━━━━━━━━━━━━━━━━━━━━ TYPICAL PROJECTS ━━━━━━━━━━━━━━━━━━━━ ◦ Funnel and conversion audits ◦ CRO and revenue optimization ◦ ClickBank and affiliate offer optimization ◦ Email systems and lifecycle strategy ◦ Paid traffic and funnel performance diagnosis ◦ AI workflow design and implementation ━━━━━━━━━━━━━━━━━━━━ HOW I WORK ━━━━━━━━━━━━━━━━━━━━ I don’t work through checklists. I look at where performance is actually breaking, then focus on the highest-leverage fix first. Most engagements start with a focused audit or review of what you already have, then move into prioritized recommendations and execution. If you're trying to improve results, not just complete tasks, send me a message.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $51k
Billed in all: $123,644$124k
$4.6k in the last 6 months
Across 14 contracts
Across 144 contracts
Earnings, last 30 days
Skill rankings: #1 in 2 skills of 18
Rarest: top 0.28% in Customer Retention, of 2,511. Ranked by MRR among everyone on Upwork with the skill.
- Food & Supplements285 freelancers · 🇺🇸 #1Top 0.35%🇺🇸#1 of 71
- ClickBank32 freelancers · 🇺🇸 #1Top 3%🇺🇸#1 of 4
- #4Performance Marketing1,000 freelancers · 🇺🇸 #2Top 0.40%🇺🇸#2 of 107
- #6Affiliate Marketing1,317 freelancers · 🇺🇸 #4Top 0.46%🇺🇸#4 of 161
- #6Video Sales Letter924 freelancers · 🇺🇸 #3Top 0.65%🇺🇸#3 of 100
- #7Customer Retention2,511 freelancers · 🇺🇸 #4Top 0.28%🇺🇸#4 of 257
- #8Landing Page Optimization1,118 freelancers · 🇺🇸 #2Top 0.72%🇺🇸#2 of 146
- #14Business Strategy871 freelancers · 🇺🇸 #10Top 2%🇺🇸#10 of 309