Sam F.

Results-driven data specialist & business intelligence developer professional with 20+ years of experience designing and delivering end-to-end full automated data and reporting solutions across cybersecurity, mortgages, finance, banking, government, healthcare, insurance and telecommunications. Experienced at driving data quality, governance, and stakeholder engagement, with a strong focus on security, performance, and actionable insights. I am the founder of The Data Lab. If you're looking to automate your business reporting without locking into ongoing software subscription costs? I help small to medium-sized businesses build fully automated reporting platforms using Google Cloud (GCP), BigQuery, Looker Studio and Power BI — but here’s the unique part: our solution removes the need to pay ongoing Google subscription fees. At The Data Lab, we’ve developed custom technology that leverages the power of Google Cloud (GCP) to deliver enterprise-grade reporting solutions — minus the overhead. What I Offer: * Fully Automated Reporting Platforms - Custom-built dashboards powered by Power BI / Looker Studio & BigQuery - set once, run forever. * Zero Ongoing Costs - Our proprietary setup means you don’t pay monthly fees to Google or any third-party tools like Supermetrics & Improvado. * BigQuery Data Warehousing - Scalable, secure, and fast storage for all your data from any APIs, databases, or flat files. * Automated Data Extraction & Loading - Seamless ingestion from any source — no manual steps, no human error. * Custom Web Portals - Empower your team with branded interfaces to create connections, view reports, and manage users securely. * One-time build cost – no ongoing license costs My Data Skills: ✔️ Designing and developing data warehouses ✔️ Creating ELT/ETL pipelines to extract, transform, and load data from various sources ✔️ Building end-to-end sales and marketing automations using n8n, integrating multiple tools and AI agents to streamline lead generation, content creation, and customer engagement. ✔️ Data cleaning & processing ✔️ Data migration ✔️ Developing and maintaining data models and schemas ✔️ Designing and implementing dashboards and reports for business users ✔️ Conducting data analysis to identify trends, patterns, and insights ✔️ Implementing data governance and security measures Technical Skills: 🔷 GCP - BigQuery, Cloud Pub/Sub, Cloud Dataflow, Cloud Storage, Cloud Functions, DBT, Cloud SQL, Cloud Composer & Airflow 🔷 Azure - Azure Data Lake Storage Gen2, Azure Data Factory, Azure Functions, Azure SQL DB, Databricks 🔷 Snowflake 🔷 AWS 🔷 Alteryx 🔷 n8n 🔷 Microsoft BI stack (SSIS, SSRS, SSAS) 🔷 SQL 🔷 Python/R 🔷 Tableau 🔷 Power BI 🔷 Data Modelling Formal Qualifications: ✔️ Bachelor Of Engineering ✔️ Masters Of Information Systems ✔️ Tableau Certified Professional ✔️ Alteryx Certified Our clients have cut software costs by thousands per year while gaining faster, more reliable access to their business intelligence. 👉 Check out the portfolio section for real world case studies. ----------------------------------------------------------------------------------------------------------------- What My Clients Say About Me: 🎯 Data Engineer – API Integration (Xero & Unleashed) to Google BigQuery & Power BI "Working on this project with Sam was an great experience. Sam provided a well-scoped brief and had a clear framework for building an automated reporting pipeline that integrated Xero and Unleashed Software data into Google BigQuery, with reporting in Power BI. Communication with Sam was smooth and efficient. He was very easy to get along with I especially appreciated the Sam’s attention to detail and commitment to building a robust and well-documented solution. It’s rare to work with freelancers who are both technical and great communicators. Looking forward to the opportunity to work together again!" ⭐⭐⭐⭐⭐ 🎯 GCP Shopify Data Extraction & Reporting Automation (Python + BigQuery + Looker Studio/Power BI) "We had an outstanding experience working with Sam on this project. He built a fully automated data pipeline that extracts data from our Shopify store and loads it seamlessly into Google BigQuery. Sam also created beautiful, insightful dashboards in Power BI. Highly recommend Sam and we’ll definitely work with him again!" ⭐⭐⭐⭐⭐ 🎯 Google Cloud Automated Reporting Platform (Python + BigQuery + Looker Studio) Working with The Data Lab, we built a custom automated reporting platform and data warehouse that has drastically reduced the time, effort, and cost involved in generating monthly performance reports for our clients. We eliminated the need to use Supermetrics / Improvado and what used to take days is now delivered in hours, giving us faster insights and allowing us to focus on strategic decisions. The solution has streamlined our processes and improved our overall efficiency, making a huge impact on our business operations. Stephan Lange CTO ⭐⭐⭐⭐⭐