Pankaj S.

I help local businesses, professional service providers, eCommerce brands, and growing companies increase their online visibility through 𝗦𝗘𝗢, 𝗟𝗼𝗰𝗮𝗹 𝗦𝗘𝗢, 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀, 𝗔𝗘𝗢, 𝗮𝗻𝗱 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗘𝗻𝗴𝗶𝗻𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻. My goal is not only to bring more traffic to your website, but to attract the right visitors, generate qualified leads, and improve your return on marketing investment. I can manage both your organic and paid search strategy, helping you build long-term SEO growth while generating faster results through well-structured Google Ads campaigns. 𝐒𝐄𝐎 𝐒𝐄𝐑𝐕𝐈𝐂𝐄𝐒 • Complete SEO audits and actionable recommendations • Local SEO and Google Business Profile optimization • Local keyword research and page mapping • On-page SEO for service, location, product, and blog pages • Technical SEO and website indexing improvements • Competitor, backlink, and content gap analysis • Local citation building and NAP consistency • Ethical link building and authority development • SEO content briefs and content optimization • WordPress, Shopify, Webflow, Wix, and eCommerce SEO • Google Search Console and GA4 analysis • Monthly SEO reporting through Looker Studio 𝗚𝗢𝗢𝗚𝗟𝗘 𝗔𝗗𝗦 & 𝗣𝗣𝗖 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 I create and manage Google Ads campaigns focused on qualified traffic, conversions, and measurable business growth. • Google Ads account setup and campaign structure • Google Search Ads campaign management • Local lead generation campaigns • Performance Max campaign setup and optimization • Shopping Ads for eCommerce businesses • Keyword research and search intent analysis • Negative keyword research and management • Ad copywriting and responsive search ads • Competitor advertising research • Landing page and conversion recommendations • Bid, budget, location, device, and audience optimization • Google Ads conversion tracking • GA4 and Google Tag Manager setup • Call, form, purchase, and lead tracking • Campaign audits and wasted-spend reduction • Weekly and monthly performance reporting 𝗔𝗜 𝗦𝗘𝗢, 𝗔𝗘𝗢 & 𝗚𝗘𝗢 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 Search is changing, and businesses now need visibility beyond traditional Google rankings. I help optimize websites for AI-generated answers, conversational searches, featured snippets, and entity-based discovery. • Google AI Overview optimization • Answer Engine Optimization • Generative Engine Optimization • Entity and semantic SEO • Topical authority development • Structured content for AI search platforms • Schema markup recommendations • AI citation and brand mention opportunities • AI prompt and competitor visibility tracking • Optimization for ChatGPT, Gemini, and conversational search 𝗧𝗢𝗢𝗟𝗦 𝗜 𝗪𝗢𝗥𝗞 𝗪𝗜𝗧𝗛 Google Ads, Google Keyword Planner, Google Search Console, Google Analytics 4, Google Tag Manager, Looker Studio, Semrush, Ahrefs, Screaming Frog, Sitebulb, Moz, Rank Math, Yoast SEO, AIOSEO, Merchant Center, and Google Business Profile. 𝗪𝗛𝗬 𝗪𝗢𝗥𝗞 𝗪𝗜𝗧𝗛 𝗠𝗘? • Combined SEO and Google Ads expertise • Strategies focused on leads and business growth • Clear communication and transparent reporting • Data-driven campaign decisions • No spam backlinks or black-hat SEO • No unnecessary ad spend or irrelevant traffic • Practical recommendations based on your goals and budget Every project begins with understanding your website, target audience, competition, location, services, and business objectives. I then create a customized strategy that combines organic visibility, paid advertising, conversion tracking, and AI search optimization. Send me your website URL, target location, and primary goal. I will review your current SEO or Google Ads setup and identify the most important opportunities for improvement.