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Robert James R.
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Robert James R.

SEO Content Strategist | GEO, Content Audits & AI Editing

Send me your site, one page, or a GSC screenshot and I’ll give you a free initial diagnosis of what I’d investigate first. I’m an SEO & GEO Content Strategist with 12+ years across SEO, content strategy, editing, research, and editorial QA. If your content gets impressions, but not enough clicks, barely ranking, or AI drafts still take too much time to review, I'll find the bottleneck. ===== SEO Content Strategy & Audits ===== Most sites don’t need more content first, but they do need to know what is underperforming, why, and what deserves attention. I help with: • SEO content audits • Google Search Console analysis • Existing-content optimization and refreshes • Search intent and query mapping • On-page SEO and internal linking • Content prioritization • Competitive analysis • GEO / Generative Engine Optimization • AEO / Answer Engine Optimization • AI-search and LLM visibility For a SaaS company, I optimized 10 existing pages across intent, metadata, headings, structure, and content. In an early seven-day comparison, clicks increased from 17 to 33, query coverage from 433 to 549, and impression-weighted average position improved from 10.40 to 9.54. For one of the largest publishing companies in the US, I edited and optimized AI-assisted affiliate content for search intent, structure, accuracy, and SEO. Selected articles reached the top three within a week and page one within a month. I’ve also contributed to legal content that reached Google’s top five and surfaced prominently in ChatGPT recommendations. ===== AI Content Editing & Editorial QA ===== AI can accelerate production, but it can also move the bottleneck to whoever has to approve everything. I’ve reviewed and optimized 1.5M+ words of AI-assisted content for: • factual accuracy and hallucinations • citations and sourcing • search intent • structure and readability • information gain • YMYL-sensitive claims • repetitive or generic AI language • publication readiness I don’t simply “humanize” AI copy. I make sure it is useful, accurate, supported, and ready to publish. I’m also available for recurring editorial QA and weekly content volume starting at 10 hours a week. ===== GEO, AI Search, Reddit ===== Ranking in Google doesn’t automatically mean appearing in AI-generated answers. I analyze prompt and query coverage, retrieval patterns, citations, brand inclusion, content gaps, and third-party visibility. I’ve also worked hands-on with Reddit since 2023 across SaaS, manufacturing, software, sourcing, affiliate, and reputation projects. My framework is simple: posted ≠ indexed ≠ retrieved ≠ cited ≠ brand included I separate activity from actual search and AI visibility. ===== Content Systems ===== I improve the process behind production through editorial SOPs, QA frameworks, content scoring, Custom GPT workflows, and senior-review systems. Tools include Google Search Console, GA4, Ahrefs, Screaming Frog, Surfer SEO, ChatGPT, Claude, Gemini, WordPress, Shopify, Google Workspace, and light n8n workflows. ===== Best Fit ===== I’m a strong fit if you already have content, data, writers, or AI-assisted production and need someone senior to diagnose what should improve next. My offer at the start still stands: Send me your site, one page, or a GSC screenshot. I’ll tell you what I’d investigate first. Risk-free.

🇵🇭Pasig, Philippines$55/hr100% JSS4.80 (147)Since Feb 2013

Earnings and projects

MRR
$1.2k

Last 6 months ÷ 6

World#41,963 / 412k
🇵🇭Country#7,305 / 56.3k
Revenue, last 30 days
$274

Last 6 months: $7k

World#76,242 / 412k
🇵🇭Country#15,633 / 56.3k
Total earnings
$218k

Billed in all: $219k

World#13,406 / 412k
🇵🇭Country#1,011 / 56.3k
Per project
$892

$582 in the last 6 months

World#132,747 / 412k
🇵🇭Country#23,637 / 56.3k
Projects, last 6 months
12
67% fixed33% hourly
World#14,023 / 412k
🇵🇭Country#607 / 56.3k
Projects in all
244

Across 253 contracts

60% fixed40% hourly
World#7,075 / 412k
🇵🇭Country#318 / 56.3k

Earnings, last 30 days

$219k+$274 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$217k$218k$219kOct 8Oct 23Nov 7

Skill rankings: Top 5% in Article Writing

Ranked by MRR among everyone on Upwork with the skill.

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  5. #271Content Editing3,676 freelancers · 🇵🇭 #27Top 7%
  6. #301Content SEO2,862 freelancers · 🇵🇭 #34Top 11%
  7. #356Copy Editing5,372 freelancers · 🇵🇭 #23Top 7%
  8. #356Prompt Engineering2,859 freelancers · 🇵🇭 #8Top 12%