Kelli B.

I am a definite Sales and Marketing Go Getter!! I help businesses build stronger sales teams, develop new opportunities, and turn conversations into lasting client relationships. With 30+ years of experience across sales, business development, marketing, customer success, and operations, I bring both leadership experience and a willingness to do the daily work. I’m comfortable managing a department, coaching a team, building a sales process, or picking up the phone and moving an opportunity forward. I’ve led teams of 5–100 employees, with responsibilities spanning hiring, onboarding, training, performance management, and daily execution. My approach is straightforward: set clear expectations, give people the tools and support they need, and hold everyone—including myself—accountable. WHAT I BRING TO YOUR BUSINESS • Sales & Business Development: Prospecting, cold calling, lead qualification, appointment setting, discovery calls, consultative selling, negotiation, closing, and follow-up. I’m comfortable speaking with business owners, executives, and decision-makers. • SDR/BDR & Sales Management: Building workflows, developing scripts and objection responses, coaching representatives, reviewing activity, and helping teams improve the quality of their conversations and opportunities. • Customer Success & Account Management: Building relationships beyond the initial sale through attentive communication, organized onboarding, proactive follow-through, and practical problem-solving. • Marketing & Sales Alignment: Connecting prospect research, email outreach, social prospecting, and digital marketing with a clear sales process so interested prospects receive timely, relevant follow-up. • Sales Operations & CRM Management: Keeping pipelines organized, records accurate, and next steps clear. I create practical tracking and reporting processes that help leadership understand what is happening and where attention is needed. EXPERIENCE THAT SUPPORTS THE WORK As a Senior Partner at Lynx Connections, I managed SDR, BDR, and customer success functions, combining department leadership with hands-on support and execution. My fractional, two-month consulting engagement with LeadClarify focused on BDR/SDR sales management, contractor training, prospecting workflows, outreach resources, and appointment handoff processes. My background also includes selling more than 1,000 websites, including over 500 custom websites, along with SEO and related digital marketing services. That experience taught me how to understand a business owner’s priorities, explain services clearly, and connect a proposed solution to their goals. I have extensive experience with HubSpot, Salesforce, Zoho, Pipedrive, Apollo, LinkedIn Sales Navigator, Instantly, and other prospecting and outreach platforms. I also hold five HubSpot certifications, three Zoho certifications, and Microsoft certifications, supported by a substantial IT background. HOW I WORK I listen before I pitch, research before I reach out, and follow through on what I commit to. I know how to work within an established process, and I can help build one when a business needs more structure. Based in the Midwest, I’m comfortable working across time zones and aligning my schedule with client and team needs. Clear communication, reliable attendance, and consistent execution are part of how I work. If you need someone who can lead the team, work the pipeline, and keep the customer relationship front and center, let’s talk.