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Gabriel C.
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Gabriel C.

Media Buyer - Meta Ads, Google Ads, TikTok Ads

*I operate exclusively as a freelancer. I.e. I'm not interested in full or part-time positions. That being said, I do have arrangements with marketing agencies in which they deliver me clients and I manage the accounts. *My fee: -For ad budgets below US$6k/m: US$600/m (negotiable if you're an agency delivering me multiple clients). -For ad budgets above US$6k/m: 10% over ad spend (negotiable for very high ad budgets). Design is included, both images and videos (I work with a designer). Over a decade of experience working with trilingual (English, Portuguese and Spanish) paid digital advertising and social media management for international companies (USA, Europe, Canada, South Korea, China, Brazil, among others), heading teams of media buyers, managing budgets of over US$100k/month and accounts with over US$2 million in ad spend, with 250+ clients distributed in an ample variety of industries (e-commerce, finance, gaming, SaaS, B2B, etc.). Portfolio: Since UpWork doesn't allow links in the profile, please check out my profile portfolio. -Paid digital advertising: creating, launching, optimizing and providing periodic reports for campaigns run on Facebook/Instagram/Meta Ads (budgets: US$100k+/month, largest account: over US$2 million), Google Ads (Search, Display, Youtube), TikTok Ads, as well as analyzing data with Google Analytics and AdEspresso. I’m also familiar with LinkedIn and Twitter Ads. Sectors I've run ads for: e-commerce (over 150 clients, including, but not restricted to: electronics, gadgets, fashion, cosmetics, home decoration, jewelry, etc.), US insurance market (annuities and IULs, over 100 clients), SaaS, B2B, services and online games. -Email marketing and CRM: GoHighLevel, ActiveCampaign and MailChimp. -E-commerce: Shopify, WooCommerce and Wix. -Website and server management: intermediate knowledge of SEO, Wordpress, cPanel and WHM. -Project management: Asana, Trello and Wrike. -Social media management: Hootsuite and Buffer. -CRM/other tools: Intercom, Zendesk, Slack. -Design: responsible for creative direction when working under agencies. I work with my own designer as a consultant. -Training and supervising a team of media buyers. -Fluent English and Portuguese. Business level Spanish. -Bachelor's degree in biology (molecular specialization). 2+ years of work experience in genetics and biotechnology, giving me a solid knowledge of statistics and data analysis.

🇧🇷Porto Alegre, Brazil$35/hr100% JSS4.92 (23)Since Mar 2013

Earnings and projects

MRR
$1.2k

Last 6 months ÷ 6

World#40,740 / 412k
🇧🇷Country#547 / 4,647
Revenue, last 30 days
$0

Last 6 months: $7.2k

Total earnings
$50k

Billed in all: $51k

World#75,792 / 412k
🇧🇷Country#779 / 4,647
Per project
$1.4k

$3.6k in the last 6 months

World#97,882 / 412k
🇧🇷Country#1,102 / 4,647
Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇧🇷Country#908 / 4,647
Projects in all
35

Across 40 contracts

78% fixed22% hourly
World#85,277 / 412k
🇧🇷Country#592 / 4,647

Earnings, last 30 days

$50.5kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$49k$50k$51k$52kOct 8Oct 23Nov 7

Skill rankings: Top 10% in Digital Marketing

Ranked by MRR among everyone on Upwork with the skill.

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  2. #223Instagram Ad Campaign1,727 freelancers · 🇧🇷 #1Top 13%
  3. #242Marketing Analytics1,577 freelancers · 🇧🇷 #6Top 15%
  4. #254TikTok Ad2,322 freelancers · 🇧🇷 #2Top 11%
  5. #273Campaign Optimization1,751 freelancers · 🇧🇷 #1Top 16%
  6. #316Sales Funnel2,700 freelancers · 🇧🇷 #5Top 12%
  7. #735Social Media Advertising7,006 freelancers · 🇧🇷 #13Top 10%
  8. #750Facebook Ads Manager6,091 freelancers · 🇧🇷 #6Top 12%