Hannah G.
Content Editor | Writer | Strategist | WordPress, SEO, AI Rewrites
I'm a Content Manager and Editor with 10+ years of experience managing writers, overseeing content production, and developing SEO-driven content across industries. I handle the editorial process from planning and briefing to editing and publication. That experience also shapes how I approach AI-generated content. If you're looking for someone who can take ownership of your content operations while staying hands-on with the work, I'd be happy to hear about your project. And yes, my rates are negotiable. About me outside of work: I have cats, dogs, and ducks. I like collecting Pokémon cards, building Gunpla, and listening to music (a proper audio setup - I must emphasize!). Content Management & Editorial Operations ✔ Develop content strategies aligned with business goals, audience needs, and organic search opportunities ✔ Manage end-to-end content production, from planning and briefing to editing and publishing ✔ Develop editorial calendars and content schedules ✔ Manage writers, including workload planning, topic assignments, feedback, and editorial direction ✔ Create content briefs based on keyword research, search intent, and competitor analysis ✔ Edit, proofread, and refine content for accuracy, readability, structure, and brand voice ✔ Edit and refine AI-generated content while maintaining editorial quality and factual accuracy ✔ Manage WordPress publishing and content updates ✔ Coordinate with design and video teams to manage creative briefs, assignments, and content handovers ✔ Oversee e-commerce content, including product listings, pricing copy, and category pages SEO & AEO ✔ Conduct content audits to identify optimization opportunities and underperforming pages ✔ Optimize existing content for SEO & AEO ✔ Conduct keyword research and search intent analysis ✔ Develop pillar pages and topic clusters to build topical authority ✔ Improve site structure and internal linking ✔ Optimize meta titles, meta descriptions, headings, and on-page elements ✔ Monitor organic search performance, including clicks, impressions, CTR, and average position through Google Search Console ✔ Coordinate brand outreach and do-follow backlink opportunities ✔ Create SEO content briefs based on keyword research, search intent, and competitor analysis ✔ Optimize content using SurferSEO, PageOptimizer Pro, Frase, and AdThrive Content Writing & Production ✔ Blog articles, including how-tos, listicles, evergreen content, and industry-specific guides ✔ Landing pages and website copy ✔ E-commerce product descriptions and category page copy ✔ Press releases and brand announcements ✔ Email newsletters and marketing campaigns ✔ Social media content for Facebook, Instagram, and Pinterest AI-Assisted Content Production ✔ Develop AI prompts, content guidelines, and guardrails for consistent, quality-controlled content production ✔ AI-assisted content research and production using ChatGPT, Claude, and Perplexity ✔ Review, fact-check, edit, and refine AI-generated content for accuracy, readability, and editorial quality Additional Skills & Tools ✔ Email marketing through Mailchimp and Klaviyo ✔ Social media management and content scheduling ✔ E-commerce content and store management using Shopify, Magento, NetSuite, OpenCart, and 3D Cart ✔ Basic HTML and visual content creation using Canva, Photoshop
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $19k
Billed in all: $403,773$404k
$3.9k in the last 6 months
Across 208 contracts
Earnings, last 30 days
Skill rankings: Top 1% in Article Writing
Ranked by MRR among everyone on Upwork with the skill.
- #11ai content optimization106 freelancers · 🇵🇭 #1Top 10%🇵🇭#1 of 6
- #17Social Media Copy776 freelancers · 🇵🇭 #2Top 2%🇵🇭#2 of 73
- #30AI Content Editing1,630 freelancers · 🇵🇭 #5Top 2%🇵🇭#5 of 115
- #38Affiliate Marketing1,317 freelancers · 🇵🇭 #5Top 3%🇵🇭#5 of 217
- #54Website Content4,202 freelancers · 🇵🇭 #6Top 1%🇵🇭#6 of 251
- #60Content Management2,310 freelancers · 🇵🇭 #8Top 3%🇵🇭#8 of 438
- #85Content SEO2,862 freelancers · 🇵🇭 #9Top 3%🇵🇭#9 of 216
- #102Copy Editing5,372 freelancers · 🇵🇭 #3Top 2%🇵🇭#3 of 335