Irene M.
HubSpot CRM & Automation Specialist | B2B Lead Gen & LinkedIn Outreach
I help founders and growing businesses turn scattered operations, leads, and manual follow-ups into organized systems using HubSpot, automation, and strategic outreach. With 3 years of Executive Assistant experience and 5+ years in lead generation and CRM management, I specialize in HubSpot CRM setup, workflow automation, B2B prospecting, LinkedIn outreach, and structured follow-up systems. Here's how I can help: 🔹 HubSpot CRM & Automation • CRM setup, organization, and data cleanup • Contact and company management • Lead segmentation and list management • HubSpot workflows and automation • Email sequences and follow-up processes • Landing page and lead capture support • Pipeline organization and lead tracking 🔹 B2B Lead Generation & Prospect Research • Targeted prospect and company research • B2B lead generation • LinkedIn Sales Navigator, Apollo, and ZoomInfo research • Prospect list building and verification • CRM data management • Lead tracking and database organization 🔹 LinkedIn Outreach & Multi-Channel Campaigns • LinkedIn prospecting and outreach • Personalized outreach campaigns • LinkedIn automation support using MeetAlfred and Dux-Soup • Multi-channel outreach campaigns • Follow-up process management • Prospect engagement and campaign tracking 🔹 Email Marketing & Lead Nurturing • Email campaigns and newsletters • Email sequences and automated follow-ups • Beehiiv and SendGrid support • Promotional and company update emails • Lead nurturing workflows • Email content and template creation 🔹 Marketing Operations & Systems • Workflow organization and process improvement • SOP development and documentation • Lead management systems • CRM cleanup and organization • Marketing data and campaign coordination • Tools and process support for growing teams My approach goes beyond completing individual tasks. I help create organized systems that make it easier to manage leads, improve follow-ups, streamline workflows, and support business growth. If your business has scattered lead data, inconsistent follow-ups, a disorganized CRM, or manual outreach processes, I can help build a more structured and efficient system. My Core Focus: Solutions → Systems → Growth → Impact Whether you need support with HubSpot, lead generation, LinkedIn outreach, CRM organization, email automation, or marketing operations, let's discuss how I can help you create a system that supports your next stage of growth.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $18k
Billed in all: $79,424$79k
$1.7k in the last 6 months
Across 37 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Social Media Management
Ranked by MRR among everyone on Upwork with the skill.
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