Sergio Daniel D.
Shopify, HubSpot CMS & WordPress Developer | SEO & Performance Expert
If your Shopify, HubSpot CMS, or WordPress site is slow, hard to update, buggy, or too dependent on developers, I can help you fix the real problem without adding more technical mess. I work with agencies, ecommerce brands, and marketing teams that need reliable development beyond basic content edits: clean implementation, troubleshooting, performance improvements, reusable modules, flexible templates, and CMS/ecommerce structures their team can actually manage. I bring 13+ years of hands-on web development experience and 8,800+ hours on Upwork across Shopify, HubSpot CMS, WordPress, and WooCommerce projects for US-based agencies and ecommerce brands. Common projects I can help with: - Shopify theme improvements, custom sections, templates, product page updates, metafields/metaobjects, and product-related functionality - HubSpot CMS modules, HubL/HubDB components, landing pages, blog/resource templates, and dynamic front-end builds - WordPress and WooCommerce fixes, custom implementation, reusable content components, and theme/plugin adjustments - Performance improvements, Core Web Vitals cleanup, image/media optimization, and front-end technical fixes - Technical SEO implementation across templates, content structure, metadata, schema, and internal linking support - Debugging complex layout, responsive, UI, JavaScript, Liquid, HubL, PHP, and CSS issues - Ongoing support for launches, site updates, production fixes, and improvements inside existing codebases I’m used to working inside active client projects, existing codebases, and fast-moving environments where quality, clarity, and reliability matter. I can jump into a project, identify what needs to be fixed or improved, and move it forward efficiently. I also use AI-assisted workflows where appropriate to speed up research, troubleshooting, and implementation, while keeping quality control and technical decisions grounded in hands-on development experience. If you’re looking for a developer who can contribute quickly and solve real technical problems across Shopify, HubSpot, and WordPress, let’s talk.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $12k
Billed in all: $278,768$279k
$767 in the last 6 months
Across 16 contracts
Across 103 contracts
Earnings, last 30 days
Skill rankings: Top 5% in WordPress
Ranked by MRR among everyone on Upwork with the skill.
- #104Theme Customization1,836 freelancers · 🇻🇪 #1Top 6%🇻🇪#1 of 2
- #105Performance Optimization1,100 freelancers · 🇻🇪 #1Top 10%🇻🇪#1 of 3
- #140Troubleshooting1,460 freelancers · 🇻🇪 #5Top 10%🇻🇪#5 of 9
- #163Website Optimization2,664 freelancers · 🇻🇪 #2Top 6%🇻🇪#2 of 7
- #173Liquid1,844 freelancers · 🇻🇪 #1Top 9%🇻🇪#1 of 7
- #216CMS Development2,787 freelancers · 🇻🇪 #1Top 8%🇻🇪#1 of 5
- #255Shopify Templates3,688 freelancers · 🇻🇪 #1Top 7%🇻🇪#1 of 5
- #346Shopify Theme4,613 freelancers · 🇻🇪 #2Top 8%🇻🇪#2 of 6