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Justin R.

Justin R.

Certified Expert Paid Social & Search Strategist w/GA4 Experience

Hi, I’m Justin! 💰Certified Paid Social Strategy Expert with over 6 years of experience in paid social display ads - including Facebook & Instagram (Meta), Snap, Pinterest, Twitter and 3 years of Paid Tiktok management. Also a certified Google Ads professional and Google Analytics 4 expert. I offer strategic and data driven paid social management, working closely with you to scale the business or client profitably, accelerate growth and reduce customer acquisition costs. **Please do not message me if you're starting a new agency and don't have any clients yet. I only work with job posters who are business owners themselves or have clients who are ready to work with immediately after our contract begins** _______________________________________________________ FEEDBACK: ⭐⭐⭐⭐⭐ "Justin was the paid social lead on our account and a big driver to the success we're having today in that channel. He quickly became very knowledgeable about our Brand and in-platform account and was able to communicate clearly our wins/losses/opportunities. Justin was able to effectively explain his strategic thinking and the direction our account was heading. He frequently presented new ideas and was an attendee on every touch base. His personality as a media buyer was everything you'd want for someone working on your account and you could tell he was personally invested in our success. I was fortunate to meet Justin in person and can say he expresses the same energy you receive on weekly calls face to face. Justin has extensive knowledge in the paid social space and has a strong understanding of the platform. I really hope to work with Justin again someday.." Cody W., Digital Marketing, Ecommerce at Maui Jim Sunglasses FEEDBACK: ⭐⭐⭐⭐⭐ "Justin was absolutely an amazing employee to work with. I have never met someone more attentive and a go-getter than Justin. He was always willing to put in the extra work to help any team member out. He would never give up on trying to figure out any solutions that he didn't know. Justin always took the time to teach me things I did not know and always made sure I understood what was needed to be able to do it on my own. He is trustworthy, hardworking and makes a great attribution to any team." - Allie L., Paid Media Manager, Fox Digital LLC _______________________________________________________ My most common way of working is via full monthly management which includes: - Setting up + Auditing Conversion API for Meta ads (If needed) - Complete ownership and management of your Facebook Ad account. - Strategic planning for ad account / understanding your goals and targets. - Daily optimization to achieve best results and find winners. - Ad copywriting to maximize conversions/lead generation. - Prospecting and retargeting campaigns to build an effective sales funnel. - Weekly/Monthly reporting. Services I offer: - Facebook & Instagram set up and management - Prospecting, Lead gen and retargeting set up and management - Google Analytics 4 set up - Ecommerce Strategy & Growth for DTC brands - P&L support to increase your profit and improve unit economics for performance marketing - Performance Marketing Consultation - Ecommerce Website Audit - Easy to read reporting documentation - Tiktok Ad set up and management Other skills: Google Analytics 4 set up, Meta Conversion API expert, Social Catalog expert, Acquisition cost reduction.. I have strong experience in Shopify Analytics and Supermetrics data pulls. **Why choose me over other freelancers?** - 12 years of experience in ecommerce and digital marketing - Experienced Paid Social professional - Extensive Shopify experience - Personable and relatable, able to explain data without putting everyone to sleep Please get in touch, I look forward to working with you!

🇺🇸Culver City, United States$90/hr100% JSS5.00 (2)Since Sep 2013
GlobeUpwork

Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#106,008 / 412k
🇺🇸Country#18,344 / 62.1k
Revenue, last 30 days
—

Read daily since Nov 5, under 30 days

Total earnings
$32k

Billed in all: $34k

World#106,008 / 412k
🇺🇸Country#18,344 / 62.1k
Per project
$16k
Projects, last 6 months
0
World#209,850 / 412k
🇺🇸Country#27,405 / 62.1k
Projects in all
2

Across 4 contracts

25% fixed75% hourly
World#328,886 / 412k
🇺🇸Country#47,959 / 62.1k

Earnings, last 30 days

$33.5kNothing earned since Nov 5Billed in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$33.0k$33.5k$34.0k$34.5kNov 5Nov 6Nov 7

Tracked from Nov 5, 2026.

Skills