Erica P.

I help entrepreneurs, founders, and creative professionals turn scattered ideas into structured, profitable, and purpose-driven brands. As the founder of Business Stylist Studio, I blend storytelling, strategy, and systems to create brands that not only look aligned — they operate with clarity and intention. Whether you’re launching a new business, refreshing your brand, or redefining your customer experience, I’ll help you design a strategy that connects meaning, message, and market. 🧭 What I Do Brand & Business Strategy Brand clarity and positioning systems Messaging frameworks and tone of voice guides Offer architecture and pricing strategy Brand audits, visual alignment, and tone refresh Marketing and content strategy blueprints Business plan development for founders and startups Creative Brand Deliverables Strategic copy outlines and messaging maps Business and marketing plans (investor-ready) Brand system documentation and visual guidelines Personas, client archetypes, and process diagrams Education & Curriculum (Legacy Expertise) Curriculum design and lesson development for K–12 and adult learning Instructional writing and eLearning module storyboarding AI literacy and technology integration for educators 💡 My Background With over 20 years in education, strategy, and creative business, I’ve guided both startups and established entrepreneurs through transformation — helping them organize, structure, and elevate their work into something cohesive and compelling. Master’s in Information Science (UNCG) Former educator and curriculum strategist Experienced UX thinker and instructional designer Creator of Business Stylist Studio and Herban Lore Press I combine analytical precision with creative intuition — the best of both business and design thinking. ⚙️ How I Work Strategic, high-touch, and collaborative Clear communication, beautiful deliverables Proven process drawn from Marie Forleo’s B-School and real-world brand strategy Tools: Canva, Figma, Notion, Google Workspace, Miro, and AI-enhanced systems 💬 Popular Projects ✅ Brand & Business Clarity Intensive — $1,500 ✅ Presence Blueprint (Brand Strategy + Visual Direction) — $3,200 ✅ Business Plan Development — $1,600 ✅ Marketing Blueprint — $950 ✅ Curriculum Design (Education Sector) — $100/hr ✉️ Let’s Collaborate If you’re ready to bring order, purpose, and polish to your brand — or need curriculum designed with clarity and intention — let’s talk. I specialize in turning chaos into strategy, and ideas into elegant structure.