Kavitha S.
Experienced SEO writer specializing in B2B, SaaS & Healthcare content
I’m an experienced SEO content writer with a background in journalism and healthcare. I hold a Master’s degree in Mass Communication and Journalism, along with a Master’s in Nutrition. I began my career as a journalist and later spent 15 years working as a clinical nutritionist, where I also developed whitepapers, articles, and marketing collaterals for pharmaceutical and nutraceutical companies, such as Nestle, IMS Health, and Tetrapak. Since 2017, I’ve transitioned into full-time SEO writing, partnering with digital marketing agencies and clients across industries worldwide. Over the past five years, I’ve specialized in B2B and SaaS content, creating high-ranking blogs and web content for companies like Clockify and Airbase. My SEO work has helped Airbase achieve a 70% increase in organic traffic and a 40% growth in sales inquiries, with 80% of my blogs consistently ranking in the top 5 search results on Google. I combine domain expertise, audience understanding, and SEO best practices to craft content that builds trust, ranks well, and drives business results.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $11k
Billed in all: $32,308$32k
$2.7k in the last 6 months
Across 7 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Dietetics
Ranked by MRR among everyone on Upwork with the skill.
- Meal Planning86 freelancers · 🇮🇳 #1Top 3%🇮🇳#1 of 3
- #5Dietetics208 freelancers · 🇮🇳 #1Top 2%🇮🇳#1 of 8
- #22Nutrition796 freelancers · 🇮🇳 #1Top 3%🇮🇳#1 of 16
- #65Medical Transcription1,213 freelancers · 🇮🇳 #5Top 5%🇮🇳#5 of 67
- #466SEO Writing11,348 freelancers · 🇮🇳 #42Top 4%🇮🇳#42 of 799
- #939Content Writing23,842 freelancers · 🇮🇳 #73Top 4%🇮🇳#73 of 1,689