Gene N.
Product Designer | AI-Native, Fintech, Web3 | Behavioral Design
Principal Product Designer with 15+ years making complex products feel simple, trustworthy, and intuitive. I've led design teams at Chase, JPMorgan, Invesco, and shipped products for Ogilvy, TabaPay, FastWill, Anthony Pompliano, and many startups. My work covers AI products, fintech, payments, legal tech, blockchain, and web3, across institutions managing hundreds of billions in assets and startups shipping products. I design AI-powered products and vibe code as a core part of my workflow. Using Claude Code and Figma MCP, I run an iterative design-to-prototype-and-back process that cuts concept-to-prototype time by 50%, generates multiple design directions faster, and produces near-production specs that reduce design-to-engineering back-and-forth. My approach is behavioral design. Understanding how people actually think, decide, and act shapes every design decision I make. That understanding drove a 12% increase in Zelle adoption at Chase, a 75% conversion improvement at FastWill, a legal tech platform for estate planning, and a 45% adoption increase for Respond, a B2B SaaS platform for law enforcement operations. What working with me looks like: → 50+ clients across fintech, web3, and AI spanning SaaS, B2B, B2C, and dashboard products → Vibe coding and AI-assisted workflows that move from concept to near-production prototype fast → Effective leading design teams, partnering cross-functionally, or operating as a sole contributor → Systems thinking built to scale beyond the project If you're building in fintech, AI, or web3, let's talk.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5.8k
Billed in all: $387,053$387k
$2.9k in the last 6 months
Across 110 contracts
Earnings, last 30 days
Skill rankings: Top 9% in Web3
Ranked by MRR among everyone on Upwork with the skill.
- #79Web3908 freelancers · 🇺🇸 #7Top 9%🇺🇸#7 of 62
- #95Visual Design896 freelancers · 🇺🇸 #11Top 11%🇺🇸#11 of 130
- #121Midjourney AI1,072 freelancers · 🇺🇸 #18Top 11%🇺🇸#18 of 96
- #152FinTech802 freelancers · 🇺🇸 #17Top 19%🇺🇸#17 of 71
- #330UX Research2,772 freelancers · 🇺🇸 #47Top 12%🇺🇸#47 of 348
- #434Prototyping3,352 freelancers · 🇺🇸 #71Top 13%🇺🇸#71 of 414
- #581Mobile App Design5,198 freelancers · 🇺🇸 #52Top 11%🇺🇸#52 of 304
- #668UX & UI Design4,497 freelancers · 🇺🇸 #112Top 15%🇺🇸#112 of 480