Cristina R.
Digital Marketing Lead & SEO Specialist
I’m Cristina Rapcea, a top-rated freelancer since 2015 with more than 40 positive reviews and over a decade of experience in digital marketing and on-page SEO. I help businesses build practical marketing strategies, improve their online visibility, and use AI to make their marketing workflows more efficient. I provide structured, step-by-step support tailored to your goals, team, and budget—from strategy and planning to implementation and optimization. How I can help you - Identify and implement the right marketing tools for your business - Optimize marketing workflows with AI, including MCP connectors for email marketing and other marketing tools - Develop realistic marketing plans that make the most of your budget - Improve online visibility and plan effective campaigns - Lead and support marketing teams - Optimize website content for search performance - Provide hands-on guidance tailored to your business needs Industry experience I’ve supported organizations across a range of sectors, including: - Bioscience: DuPont Pioneer, Romania - Yoga: Intuitive Flow Yoga Studio, Bali - Early education: Seal Education, Singapore - Professional training:H RM Circle, UK - Compliance SaaS: KYC3, Luxembourg - Tobacco: Let’s Yoop, Romania My experience with DuPont Pioneer helped me develop strong business acumen and a creative, results-focused approach to marketing. I bring that perspective to every collaboration, combining proven marketing practices with thoughtful use of emerging tools. Key skills - Marketing and sales team leadership - Marketing strategy and planning - Social media management and advertising - SEO and content optimization - Analytics: GA4, Universal Analytics (UA), and Looker Studio - Sales funnels and email marketing - AI-enabled marketing optimization and MCP integrations with tools such as Claude and ChatGPT If you’re looking for practical marketing support and smarter ways to use AI in your business, feel free to get in touch.Schedule a call with me.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $3.5k
Billed in all: $101,403$101k
$702 in the last 6 months
Across 88 contracts
Earnings, last 30 days
Skill rankings: Top 12% in SEO Writing
Ranked by MRR among everyone on Upwork with the skill.
- #33Ecommerce Marketing Consultation187 freelancers · 🇬🇧 #3Top 18%🇬🇧#3 of 10
- #71Google Analytics Report304 freelancers · 🇬🇧 #2Top 23%🇬🇧#2 of 15
- #96Marketing Campaign Setup & Implementation416 freelancers · 🇬🇧 #6Top 23%🇬🇧#6 of 18
- #130Marketing Advertising760 freelancers · 🇬🇧 #4Top 17%🇬🇧#4 of 35
- #144Marketing Automation Strategy634 freelancers · 🇬🇧 #11Top 23%🇬🇧#11 of 30
- #425Email Marketing Strategy2,223 freelancers · 🇬🇧 #29Top 19%🇬🇧#29 of 123
- #564Content Marketing3,405 freelancers · 🇬🇧 #24Top 17%🇬🇧#24 of 151
- #591Ecommerce SEO2,159 freelancers · 🇬🇧 #5Top 27%🇬🇧#5 of 38